Demo-Graphics: The Comparisons

This week I’ve been releasing demographic breakdowns of various comic related populations on Facebook. You can see what’s already posted for Marvel, DC and Indie/Small Press general Comic Fans and Facebook itself.

But here’s a nice handy post showing off those various groups compared to each other in some handy graphs.

Gender

When it comes to women, Indie/Small Press comics outperforms the general comic population and is close to matching Facebook as a whole. The largest gap between men and women is Marvel who lags far behind.

Stats Gender 7.19.16African Americans

When it comes to percentage, comics generally outperform Facebook as a whole with the general comic fandom having the highest percentage of African Americans and Marvel being second. DC lags far behind, so they have work to do.

Stats African Americans 7.19.16Asian Americans

General Comic Fans, Marvel outperform Facebook as far as Asian Americans as a percent of the population. Marvel is the leader with about 50% more than Facebook. DC Comics is about event. Interestingly Indie/Small Press lags a bit behind.

Stats Asian Americans 7.19.16Hispanics

Across the board comics has more Hispanics as part of their population compared to Facebook as a whole. Almost all outperform by about 50% and every segment is about even with the general Comic Fandom being the best.

Stats Hispanics 7.19.16Generation

Millennials appear to be more into comics than they are Facebook when it comes to percentage. This is across the board by a wide margin with Millennials flocking to DC Comics the most.

Stats Generation 7.19.16