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Facebook Fandom Spotlight: Who are the US Comic Fans?

It’s the first of the month and that means a new Facebook Fandom Spotlight looking at the general comic book fan population on Facebook. It continues a brand new year of stats and tracking comic book fans on Facebook.

For this report, I looked at the terms we used in previous reports, 102 “likes” on Facebook, primarily focused on terms like “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan.

Facebook Population: Over 24,000,000 fans in the US

That’s an increase of 2 million people from the previous month. I compared the individual counts for the terms and the increase came from numerous different terms. Some terms lost counts, but there was massive growth for quite a few.

Spanish speakers account for 3,4000,000 fans, 14.17%. That’s an increase of just about a half percentage point.

Gender and Age

Last month men accounted for 53.64% and women for 42.73%. This month women made some gains, now accounting for 46.67% of the population and men 54.17%. That’s over 100%, so the round numbers given probably aren’t so round in reality.

US Comic Fans

gender 2.1.14

We’ll next look at how the percentage of women and men break down through age.

US Comic Fans

gender age 2.1.14

Below is the above’s raw data.

US Comic Fans

gender age raw 2.1.14

Relationship Status

Women are now the majority when it comes to comic fans that are engaged and married.

US Comic Fans

education 2.1.14

And for those that like pie charts.

US Comic Fans

relationship pie chart 2.1.14

Education

There was a spike across the board when it comes to education.

US Comic Fans

education 2.1.14

Gender Interest

Here’s the biggest change from the previous month. Women interested in women plummeted and I’m not quite sure why. I ran the numbers multiple times and it came up the same each time.

US Comic Fansgender interest 2.1.14

And that wraps up this month’s Facebook Fandom Update of comic fans in the US. Join us this Monday for a brand new report!

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Author:Brett Schenker

Brett is a political consultant who resides in Arlington, VA. He grew up in Cleveland, OH and Buffalo, NY and attended the University at Buffalo, majoring in Political Science. Since then Brett has made his mark on politics working in various positions such as a Legislative Staffer for the Erie County Legislature, Special Assistant for Senator John Kerry, as the Database Administrator for Forward Together PAC, Deputy Internet Director for Chris Dodd for President, and Internet/Database Director for Virginians for Brian Moran, and Email Deliverability Czar for Salsa Labs. In 2007 Brett formed 5B Consulting providing his expertise on database solutions, new media and email strategy. He's a long time geek, reading comics since he was a child and learning to spell his name on an Atari 800. When he's not working, he's reading comics, playing video games and relaxing with a nice cup of tea. You can follow him on Twitter @bhschenker

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  1. Market Research Says 46.67% of Comic Fans are Female — The Beat - February 5, 2014

    […] February, the Facebook universe of self-identified comic fans grew to a new high of over 24 million fans in […]

  2. Market Research Says 46.67% of Comic Fans are Female | ComicBookRAW - February 5, 2014

    […] February, the Facebook universe of self-identified comic fans grew to a new high of over 24 million fans in […]

  3. Self-identifed women comics fans on the rise | Women Write About Comics - February 11, 2014

    […] month, Brett Schenker over at Graphic Policy posted a new statistic about women comics fans that’s causing a stir. Graphic Policy has been updating data, accessible […]

  4. Why is it Hard to Find A Friendly Comic Shop? | Pop Culture Maven - February 12, 2014

    […] Yet for many people and mostly women it’s hard to find a friendly comic shop in their area. A recent study put the number of female comic readers at nearly 47%. With a figure that high you wonder why women […]

  5. She Makes Comics: Interview with Director Marisa Stotter | Rhymes With Geek - February 17, 2014

    […] comics world still holds that it’s a “boys club”, a male-dominated industry, but people like Brett Schenker have found as recently as this month that almost half of comics readers are female. What do you […]

  6. Market Research Says 46.67% of Comic Fans are Female | - April 16, 2014

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