Earlier this month I posted the statistics of the general comic fandom on Facebook. As we release all stats, here’s a repeat of that post.

Here’s the data already released for Marvel, DC and Indie/Small Press.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Facebook Population: Over 42,000,000 in the United States

Has remained steady this month. After a bit of fluctuation over the last few months, it’s now settled at a consistent amount. Worldwide, the estimate is 280,326,308.

The Spanish-speaking population last month was 15.17%, and this month the population has increased up to 20.48%.

Gender and Age

The population has remained steady and the gender split has also remained steady. Men account for 54.76% and women account for 45.24%.We’ll next look at how the percentage of women and men break down through age.

While the population has remained steady there has been some shifts in the raw data below. The population last month was 41.14 million and this month its increased to 42.57 million. The shift is for those age 26 to 64 which increased in population size. Those age 25 and under decreased.

Relationship Status

Relationship stats have shifted last month. “Single,” “Unspecified,” and “Open Relationship” all increased from last month.

Education

There’s been some shifts from the previous month but it’s still interesting to see where men and women are in equal numbers when it comes to education.

Gender Interest

Men interested in men and women interested in women both increased compared to last month.

Ethnicity

African Americans and Asian Americans bother increased while Hispanics remained steady compared to last month.

Generation

Both Baby Boomers and Generation X both decreased from last month.

And come back tomorrow to see where everyone stands!

It’s the first of the month, and first of the year, and that means a new look at the demographics of people who “like” comics on Facebook. This data is compiled using demographic data from Facebook, and is limited to the United States.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Facebook Population: Over 42,000,000 in the United States

Has remained steady this month. After a bit of fluctuation over the last few months, it’s now settled at a consistent amount. Worldwide, the estimate is 280,326,308.

The Spanish-speaking population last month was 15.17%, and this month the population has increased up to 20.48%.

Gender and Age

The population has remained steady and the gender split has also remained steady. Men account for 54.76% and women account for 45.24%.We’ll next look at how the percentage of women and men break down through age.

While the population has remained steady there has been some shifts in the raw data below. The population last month was 41.14 million and this month its increased to 42.57 million. The shift is for those age 26 to 64 which increased in population size. Those age 25 and under decreased.

Relationship Status

Relationship stats have shifted last month. “Single,” “Unspecified,” and “Open Relationship” all increased from last month.

Education

There’s been some shifts from the previous month but it’s still interesting to see where men and women are in equal numbers when it comes to education.

Gender Interest

Men interested in men and women interested in women both increased compared to last month.

Ethnicity

African Americans and Asian Americans bother increased while Hispanics remained steady compared to last month.

Generation

Both Baby Boomers and Generation X both decreased from last month.

And that wraps up this month’s report!

It’s the first of the month, and first of the year, and that means a new look at the demographics of people who “like” comics on Facebook. This data is compiled using demographic data from Facebook, and is limited to the United States.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Facebook Population: Over 42,000,000 in the United States

The population has gone back up from last month rebounding back to 42 million. That’s a 3 million increase from last month. Currently, this is the most the population has gotten and regularly fluctuates between 39 million and 42 million.

The Spanish-speaking population last month was 17.18%, and this month the population has decreased back down to 15.17%. This is a combination of the increased population size and the general population decreasing to 6.6 million.

Gender and Age

Last month women accounted for 43.59% and men were 56.41%. This month both men and women increased in population with women increasing by 2 million and men just 1 million. Women now account for 45.24% and men are now 54.76%.We’ll next look at how the percentage of women and men break down through age.

The population increased and that has happened across the board of ages. The most gains were among those age 21 and under and those age 50 and up.

Relationship Status

Across the board each of the relationship statuses increased, except for those single. That stat remained constant from the previous month though the number of men and women increased for each.

Education

There’s been some shifts from the previous month but it’s still interesting to see where men and women are in equal numbers when it comes to education.

Gender Interest

Men interested men and women interested in women both remained constant from last month. Those interested in both men and women both increased as well as those interested in the opposite gender.

Ethnicity

The overall population increased and it also saw a bump in African Americans. Asian Americans and Hispanic’s decreased though. The one exception is Bilingual Hispanics which saw an increase even the overall population decreased.

Generation

And with an increase of population, each Generation increased as well.

And that wraps up this month’s report!

It’s the first of the month, and first of the year, and that means a new look at the demographics of people who “like” comics on Facebook. This data is compiled using demographic data from Facebook, and is limited to the United States.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Facebook Population: Over 39,000,000 in the United States

The rebound was short lived as the population dips to the previous month’s total of 39 million. This seems to be a common amount of folks so it’s a common population size.

The Spanish-speaking population last month was 15.61%, and this month the population increased in raw size and percent. It now stands at 17.18%.

Gender and Age

Last month women accounted for 43.90% and men were 56.10%. This month both men and women dipped by 1 million, but their percentages shifted a bit. Women now account for 43.59% while men account for 56.41%.
We’ll next look at how the percentage of women and men break down through age.While the overall population dipped by 2 million, women age 18 to 29 increased in overall population while men decreased.

Relationship Status

Those “engaged,” “in a relationship,” and “unspecified” increased in percentage compared to last month.

Education

There’s been some shifts from the previous month but it’s still interesting to see where men and women are in equal numbers when it comes to education.

Gender Interest

Those interested in the same gender is about the same compared to last month with some slight differences.

Ethnicity

Even though the overall population decreased, African Americans and Hispanics both increased while Asian Americans stayed the same. Hispanics who are English dominant decreased compared to last month.

Generation

With the overall population down, Baby Boomers and Generation X both decreased with the biggest dip in Generation X. Even with that though, Millennials increased compared to last month.

And that wraps up this month’s report!

It’s the first of the month, and first of the year, and that means a new look at the demographics of people who “like” comics on Facebook. This data is compiled using demographic data from Facebook, and is limited to the United States.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Facebook Population: Over 41,000,000 in the United States

The rebound rebound continues as the overall population again grows for a second month in a row. Last month the population was 39 million and this month sees a return to numbers equal to what was being returned towards the end of last year. I’d guess with movie season beginning as well as Netflix shows returned, the buzz and interest has increased and this is of a cyclical nature.

The Spanish-speaking population last month was 17.18%, and this month the population continued to decrease, this time dropping to 15.61%.

Gender and Age

Last month women accounted for 43.59% and men were 56.41%. This month women continued to outpace men in growth and now stand at 43.90% while men account for 56.1%.
We’ll next look at how the percentage of women and men break down through age.Generally, those under the age of 22 decreased as a percentage of the population compared to last month while those age 22 and over gained not just in percentage but also raw numbers.
Relationship Status

There’s a bunch of gains overall, but this isn’t a surprise considering the population grew so much. There’s fewer single people, but generally these are gains I’d just expect from the population increase.

Education

There’s been some shifts from the previous month but it’s still interesting to see where men and women are in equal numbers when it comes to education.

Gender Interest

Men interested in men has increased in population and percent as well as how many of both genders are interested in men and women. Women interested in women though decreased.

Ethnicity

While African American and Asian American populations both increased the Hispanic population decreased. We did see a decrease overall of Spanish speakers and that’s reflected here.

Generation

As can be expected this reflects what we see with the numbers above. Boomers and Generation X increased while Millennials remained the same.

And that wraps up this month’s report! Join us Monday for a new (and different) report!

It’s been quite a while since I last looked at how publishers stand when it comes to women who have indicated they like them on Facebook. We have to go back to December 2013 to see the last results, and with the kick-off of Comics Herstory, I felt it was appropriate to revisit these stats a little over 2 years later.

While some publishers continue to have women as the majority of their “fans,” others have shifted greatly.

Icon Comics, Kodansha, Tokyopop, and Yen Press all had women as the majority of their fans and continue to do so. Dark Horse Comics and Dynamite Entertainment both are new to having majorities. Archie had a majority, but now the demographics are almost evenly split.

The big two saw dips across the board compared to 2013.

As a whole though when it comes to percentage, “Alternative Comics,” Webcomic, and Comics all saw gains when it comes to women.

Here’s the breakdown of below:

• Total – this is the amount of people listed by Facebook for that term
• US Total – the above amount, but in the United States (% is that of the US/Total)
• Men – The amount of individuals who mark themselves as men in the US (% is that of Men/US)
• Women – The amount of individuals who mark themselves as women in the US (% is that of Women/US)

I have also color coded the results:

• Green – Publishers where women are a majority of their Facebook fans in the United States
• Yellow – Publishers where women are not the majority, but are greater than our result from our latest Facebook Fandom study of all of comic book fans.