Tag Archives: lisa y. wu

A Wave Blue World Shakes Up the Comic Business Model

A Wave Blue World Logo

The comic book industry is at a point where publishers and retailers are experimenting. They’re developing new models for a classic product. A Wave Blue World has announced some changes. Their hope is to disrupt to standard release schedule we’ve come to expect. The publisher has announced it will be releasing “premier” first issues. Premier issues will be followed by digital releases and a collected edition of a series. All of this in a compacted 2-month time frame.

The indie publisher recently expanded their brand by hiring industry veterans Joseph Illidge, Editorial Director, and Lisa Y. Wu, VP of Sales and Marketing, to help launch their “Premier #1 Program.”

The Premier #1 Program came from A Wave Blue World’s recognition that the comic book market is evolving. Many readers are choosing to “Sample, Collect, and/or Binge” on comics. Readers don’t want to wait 6 to 9 months for the full story. The program offers readers choice and the ability to get the entire story within a 2-month period.

Each new title will launch with a Premier Edition #1. This will be the only single issue in print and will contain the full first issue as well as a “behind the scenes” look at concept art not found anywhere else. The first issue will be wrapped inside an exclusive cover with high-end art on premium stock.

Then, the reader has two options: 1. Read the subsequent issues digitally released every two weeks, or 2. Buy the collected volume within two months after the release of the Premier #1.

This new business model gives the readers the freedom to choose and sample with a guarantee of delay-free enjoyment and reflects A Wave Blue World’s values of integrating sustainability practices into its business decisions.

In the announcement, President/Co-Publisher Tyler Chin-Tanner explained:

Two of the challenge that prevents fans from reading indie comics are the difficulty in finding all the issues and waiting long periods of time for them to come out.  We’ve addressed both of those problems by having the full series completed in advance and ready to deliver in whatever format the reader prefers.

Executive Director/Co-Publisher Wendy Chin-Tanner said in the announcement:

Our goal in conceiving AWBW’s Premier Program is to solve a sales problem by creating a win-win solution for readers and retailers alike.

To kick off the Premier #1 Program this October, A Wave Blue World is revealing Mezo and Dead Legends.

Editorial Director Joseph Illidge said in the release:

The Premier line of books is a celebration of A Wave Blue World’s promise: To bring daring authors and innovative artists together for compelling stories about amazing characters and personal journeys. We can’t wait for you to see these books, created with the true collaborative nature of our comics community in mind!

Lisa Y. Wu, VP Sales and Marketing concluded:

Influential, innovative and progressive, A Wave Blue World is reinventing a modern approach to enjoying comics. We are redefining comics for our retailer sand readers for the 21st century in that we are placing their values into the designs of how we publish the stories of today and tomorrow.


MEZO

Tyler Chin-Tanner, Josh Zingerman, Val Rodrigues, Doug Garbark, Thomas Mauer
Cover Artist: Claudia Ianniciello
$3.99 / 32 pages / Full Color
On Sale October

“The rise of the Tzalekuhl Empire threatens to disrupt the peace that has lasted for generations across the land of Mezo. When the conquest begins, a young girl named Kyma witnesses the death of her father, Hegol, a tribal leader who refused to yield.

As the solar eclipse nears, Kyma must unite the various tribes against an emperor determined to make them all kneel before his god or be sacrificed in his name.

MEZO is a daring Mesoamerican-inspired Game of Thrones-type epic that can only be found at A Wave Blue World.”

MEZO

DEAD LEGENDS

James Maddox, Gavin Smith, Ryan Ferrier
Cover Artist: Leo Colapietro
$3.99 / 32 pages / Full Color
On Sale October 9

“A widow seeking revenge. A champion hellbent on losing. A world-class assassin second-guessing her contract. The Dead Legends tournament contains a long history of pitting the best fighters in the world against one another, but this year, these combatants bend the rules and place the future of the tournament in jeopardy. This is the martial arts throwback series that hits harder than a kick to the skull, where alliances are made, bonds are broken, and fighters lose their lives.

DEAD LEGENDS is Kill Bill meets Enter the Dragon.”

DEAD LEGENDS

A Wave Blue World Gives Back to the Comics Community with Scholarships and Porfolio Reviews at the Kubert School

A Wave Blue World

It’s always great to see publishers and creators giving back to the comics community and A Wave Blue World did just that this past Friday, May 3rd, at the Joe Kubert School of Cartoon and Graphic Art.

Publishing co-founder Tyler Chin-Tanner returned to the school, his alma mater, with his daughter and artist Maddie Chin-Tanner and VP of Sales and Marketing, PR, Lisa Y. Wu to give back to the school and its students.

Tyler has returned to the Kubert School year after year to impart his knowledge of the industry and the craft of comics by spending the entire day reviewing student portfolios.

Not only that, the publisher gives two scholarships awards to first-year students going into their second year. This year’s recipients were Adelia Gunderson and Elena Morton. The scholarship was founded in 2011 with his Executive Director/Co-Publisher Wendy Chin-Tanner.

Tyler with 2019 A Wave Blue World Scholarship winner Elena Morton
Tyler with A Wave Blue World Scholarship winner Adelia Gunderson

In the announcement, Tyler said:

Going back to visit the Kubert School is always such a joy. It fills me with the kind of energy you can really only get by revisiting the place where your journey began. Being able to review third year “graduating) students’ portfolios is a real eye-opener. This is truly the next generation of comics creators. When I went to school a vast majority of students were male. Now, it’s pretty even, not to mention the fact that they’re coming from all over the world. This broadens the overall perspectives of the class. Students are bringing in a variety of influences which benefit the whole group.

Newly appointed VP of Sales and Marketing, Lisa Y. Wu who accompanied Tyler and Maddie said this sort of giving back helps the publisher deliver “don the mission of making the future brighter with comics!”

A Wave New World was founded in 2005 by Tyler and Wendy Chin-Tanner with the rally cry of “Making Stories Matter.” This October they release their music-theme anthology Dead Beats to the direct market.