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NYCC 2025: Todd McFarlane Productions Reveals its Comics, Toys, and Event Schedule for the Show

Spawn

With New York Comic Con 2025 just around the corner, Todd McFarlane Productions has revealed updates on what’s coming from McFarlane Toys and McFarlane Comics, along with panel and signing schedule for the show.

Comics News

  • 50/50/50 Program – The celebration continues! Following King Spawn #50, Todd McFarlane Productions unveils the second milestone in the yearlong 50/50/50 Program with Gunslinger Spawn #50.
    • Oversized issue featuring interiors by Carlo Barberi and Stephen Segovia
    • Premium cover lineup (Todd McFarlane, Skottie Young, Puppeteer Lee, and Mark Spears)
    • Incentive tiers up to a 1:1000 Raw Pencil Virgin Variant with guaranteed original sketches inserted into copies (50 by McFarlane himself)
    • On Sale: December 31, 2025 // FOC: December 1, 2025
  • I Saw Santa – Holiday horror arrives this winter in I Saw Santa: A Spawn Universe Christmas Story.
    • Two-part miniseries from writers Chris Killian and Andrew Sanders, with interior art by Thomas Nachlik
    • Four covers, including a wraparound variant with never-before-seen Greg Capullo art (his first since 2021)
    • On Sale: November 26, 2025 // FOC: November 3, 2025

Toys News

  • Batman Returns (DC Multiverse) – Landing in Walmart, Target, and Gamestop stores this October. Pre-orders blew out in one day, with more stock on the way.
  • Avatar: Fire and Ash – A full wave of 7” action figures and Banshees, available for pre-order October 9 and hitting shelves in late October. James Cameron’s third Avatar installment, Avatar: Fire and Ash, hits theaters December 19, 2025.
  • Fallout – Inspired by the hit Amazon MGM Studios series based on the Bethesda video game, comes a collection of 7” action figures and 6” posed figures that will launch online October 23 (Fallout Day), with retail availability later in October.
  • Teenage Mutant Ninja Turtles Page Punchers – 5” action figures bundles with accessories and IDW comic re-prints that feature original designs the figures are based on, launching for order online October 15 and will be available in-stores at the same time.
  • Marvel Rivals – Premium 1:6th scale collectibles with comics, arriving just in time for the 2025 holiday season. The first wave features The Hulk and Venom from the smash hit video game.
  • NHL (McFarlane SportsPicks) – A brand new wave featuring the hottest stars on ice, from Sidney Crosby to Cale Makar, you can grab our latest 7” NHL figures just in time for the 2025-2026 season!
  • Elite Edition Action Figures – Stay tuned for a BIG ANNOUNCEMENT regarding an iconic lineup of future Elite Edition figures during McFarlane Toys NYCC panel on October 10 at 4pm ET.

NYCC 2025 – Panels and Signings

  • Free Signings (Reservations Required): Todd is offering FREE ticketed signings in Hall 1A at the Javits Center, with NYCC managing ticket distribution.
    • Thursday 10/9: 10:30am – 11:25am & 3:00pm – 4:00pm
    • Friday 10/10: 5:30pm – 6:15pm
    • Saturday 10/11: 2:00pm – 2:45pm
  • Panels:
    • Friday 10/10
      • 2:30pm – Spotlight on Todd McFarlane in North-Room 406.2
      • 4:00pm – The McFarlane Toys Multiverse in North-Room 406.2
    • Saturday 10/11
      • 11:45am – Todd McFarlane & J. Scott Campbell: Legends in Conversation in North-Room 406.1

Marvel and McFarlane Toys team for posed figures

Marvel and McFarlane Toys

McFarlane Toys has announced a landmark collaboration with Marvel. Through this collaboration, Todd McFarlane’s iconic Marvel artwork will be brought to life in a collection of posed figures, available in both 1:10 and 1:6 scales. It’s the first time Todd McFarlane will turn some of his own Marvel drawings into stunning 3D detail, offering fans an unparalleled opportunity to own a piece of comic book history.

The 1:10th scale posed figures will celebrate the enduring legacy of Marvel Comics and the legendary artists behind its characters. The inaugural wave features figures inspired by the artistry of Todd McFarlane, Jim Lee, Steve Ditko, John Romita Jr., and Rob Liefeld and showcases iconic characters such as Spider-Man, Wolverine, Iron Man, and Deadpool. Each figure is based upon some of Marvel Comics’ most memorable covers and will be set within an environmental base and includes a diorama backdrop to complete the final presentation.

The debut figures recreate McFarlane’s Captain America pose from the iconic cover of The Amazing Spider-Man #323 and a Spider-Man figure, also from McFarlane’s classic Amazing Spider-Man run on the title. These figures feature a comic reprint and are mounted on environmental bases with a diorama backdrop, inviting fans to step into the pages of some of their favorite Marvel adventures.

This collection is slated for release this summer, offering fans and collectors an opportunity to own highly detailed figures inspired by Todd McFarlane’s legendary artwork. Stay tuned for more details which will be announced in the coming weeks through McFarlane Toys’ official website and social media channels.

McFarlane Toys and AMC ink a new licensing deal opening a new chapter for Walking Dead Collectibles

McFarlane Toys has announced a new licensing agreement with AMC for The Walking Dead Universe

The partnership allows McFarlane Toys to bring both physical and digital collectibles to fans worldwide, spanning the expansive The Walking Dead Universe, including the latest series, The Walking Dead: The Ones Who Live, with new episodes currently airing Sundays on AMC and AMC+, following the epic love story of two fan-favorite characters, Rick and Michonne.

McFarlane Toys Walking Dead

McFarlane Toys is celebrating 30 years with limited releases and Gold Label figures

McFarlane Toys 30 years

This year, McFarlane Toys celebrates its 30th anniversary and three decades of innovation, design excellence, and setting new standards for the toy industry. To commemorate this extraordinary milestone, McFarlane Toys will release several limited edition and exclusive Gold Label figures.

Noteworthy among these special figures is a compelling two-pack featuring a Spawn figure based on McFarlane’s original teenage design and sketches, paired with a figure of Todd McFarlane himself.

Fans can anticipate an array of additional exciting releases, social media contests, and announcements throughout the anniversary year.

What began as a small, privately owned business in the early ’90s, McFarlane Toys has evolved into an industry leader, defying the odds against Fortune 500 companies, and maintaining its private ownership throughout its impressive journey.

Founded in 1994 by the visionary Todd McFarlane, the company has continually redefined the possibilities within the world of action figures. At the core of McFarlane Toys’ success is Todd McFarlane’s iconic creation, Spawn, which stands as one of the world’s bestselling comic books, with hundreds of millions of copies sold globally in over 120 countries. The title’s 1992 debut was a massive success with over 1.7 million copies sold, marking a pivotal moment in the future establishment of McFarlane Toys.

Spawn’s aesthetic appealed to toy industry giants, and several wanted to create figures based on it. However, McFarlane’s goal was to create hyper-realistic and articulated action figures that were not yet available on the market. His forward-thinking led McFarlane Toys to introduce the first ultra-articulated action figure to the market in the early ’90s, seeing a new standard for the industry. This innovative approach extended to coloring as well, as McFarlane Toys became the first to incorporate a rich and diverse palette that offered fans an impressive array of colors and designs on their figures—a groundbreaking move that preceded industry norms at the time. This distinctive style—marked by revolutionary articulation and vibrant coloring—has since become McFarlane Toys’ signature look, influencing other toy companies to follow suit.

Throughout the years, McFarlane Toys has expanded its influence by partnering with industry giants like DC Comics, Disney, James Cameron’s Avatar, Warner Brothers, HBO’s Game of Thrones, Adult Swim’s Rick and Morty, AMC’s The Walking Dead, and Five Nights at Freddy’s. They’ve also collaborated with iconic and influential figures across various
industries, such as Tim Burton, Ozzy Osbourne, KISS, and multiple stars from the NFL, NBA, NHL, MLB, among others.

McFarlane Toys and with Hasbro bring Transformers, G.I. Joe, Power Rangers, DnD to Page Punchers

McFarlane Toys has announced a multi-brand licensing agreement with toy and game company Hasbro. The deal adds Transformers, Power Rangers, G.I. Joe, and Dungeons & Dragons (all properties owned by Hasbro) to McFarlane’s Page Punchers line-up. Kicking off with Transformers and G.I. Joe products, each Page Puncher includes a full comic book and two articulated figures.

The product is expected to launch in early 2024 and will be available at mass market and specialty retailers.

Hasbro and McFarlane Toys

McFarlane Toys and Warner Bros. Discovery Global Consumer Products extend their Contract

McFarlane Toys has announced that it has renewed its global licensing agreement with Warner Bros. Discovery Global Consumer Products.

Since 2019, McFarlane has partnered with Warner Bros. Discovery Global Consumer Products to bring iconic and fan-favorite characters to life. From the DC Multiverse collection to most recently the Movie Maniacs collection celebrating Warner Bros. 100th anniversary, McFarlane and WBDGCP will continue to bring fans high quality, detailed, collectible figures, statues, and vehicles with this extended partnership between the two companies through 2025.

McFarlane Warner Bros.

McFarlane Toys reveals new Page Punchers for Lex Luthor, Flashpoint Aquaman, Rebirth Batman, and Batman Beyond!

McFarlane Toys’ line of Page Punchers expands with four new releases. Page Punchers combines 3-inch Scale Action figures with a comic book.

You can get Lex Luthor from Forever Evil, Aquaman from Flashpoint, Batman from Rebirth, and Batman Beyond from Neo-Year. Order yours now!


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