Eaglemoss is Changing Up Their Star Trek Ship Collection Packaging
When it comes to retail merchandising, space is literally the final frontier. That was the guiding principle behind the design of new retail packaging for the best-selling ships in Eaglemoss Collections’ Official Star Trek Starships Collection, officially authorized by CBS Studios. The new display packaging will make it easier for shops to display the ships for shoppers.
From the iconic U.S.S. Enterprise NCC-1701 to the original Klingon Bird-of-Prey and beyond, each die-cast, hand painted ship and its accompanying display stand is housed in a clear form-fitting plastic tray, then secured in a redesigned window box highlighting the ship’s place in the Star Trek universe. An in-depth 20-page magazine specific to that ship is slid into the box under the tray. In addition to boasting a more vibrant visual design, Eaglemoss’ new packaging also presents more options for in-store display. A sturdy retractable J-hook affixed to the back of each box makes it as easily peggable as it is shelvable. A minor enhancement to be sure, but one that’s enormously logical.
Eaglemoss’ new packaging rolls out in January 2018 in support of 12 of the most popular ships in the Official Star Trek Starships Collection, each with an MSRP of $22.95:
U.S.S. Enterprise NCC-1701-D (DEC172287) * U.S.S. Defiant NX-74205 (DEC172293)
Klingon Bird-of-Prey (DEC172288) * U.S.S. Enterprise NCC-1701-E (DEC172294)
Enterprise NX-01 (DEC172289) * U.S.S. Enterprise NCC-1701-B (DEC172295)
Romulan Warbird (DEC172290) * U.S.S. Enterprise NCC-1701-C (DEC172296)
U.S.S. Voyager NCC-74656 (DEC172291) * U.S.S. Enterprise NCC-1701 (DEC172297)
Klingon Battle Cruiser (DEC172292) * U.S.S. Enterprise NCC-1701-A (DEC172298)