ReedPOP and Brooklyn Brewery Unleash Specially Crafted Beer
ReedPOP and Brooklyn Brewery have announced the launch of the 2015 Brooklyn Defender IPA – an exclusive brew created as the Official Beer of New York Super Week and this year’s New York Comic Con. The beer will be available in New York, New Jersey and Connecticut this September with a first-ever national distribution to follow in more than 20 states later in the year. This year’s introduction of the new IPA also marks the fourth installment of the Brooklyn Defender – the beer’s official superhero – created by renowned artist Khary Randolph.
The Brooklyn Defender IPA is a “superpowered beer” that will maintain constant vigilance to battle back the blandness lurking around the edges. This year’s rendition will be introduced at a release party at Brooklyn Brewery on September 9 and will be available for the first time bottled, as well as on tap. The Brooklyn Defender will then ‘hop’ into select bars and restaurants across the Tri-State area in preparation for New York Super Week, taking place October 5-11 and leading into the 10th Edition of New York Comic Con, October 8-11 at the Javits Center. Following New York Super Week, the Brooklyn Defender IPA will make its debut across the country in 2016.
The beer is described as a bright, juicy IPA with a reddish twist from a dash of roasted malt and matched the flavor packed by Randolph’s exquisite design.
In celebration of the East Coast’s largest and most heroic pop culture festival, renowned comic book artist Khary Randolph crafted the bold spirit of the 2015 Brooklyn Defender to embody the modern superhero and athlete. The Defender looks like the everyday man, but is much more as he defends civilians against tasteless beer.
The Brooklyn Defender will protect New York from boring beverages at their release party at the Brooklyn Brewery on Wednesday, September 9 from 7:30 PM – 10:30 PM.