Image Comics has announced their hiring of Ron Richards as Director of Business Development. In this role, Richards will be focusing on sales and marketing strategies for the publishing line, ranging from print to digital products while also extending the Image Comics brand to wider audiences.

Richards is best known for co-founding iFanboy.com, in 2001. For over 11 years, he has covered the comics industry with news, reviews, and podcasts. In addition to his time at iFanboy, Richards spent years in the technology industry, most recently at Graphicly, helping to pioneer and innovate eBook publishing and distribution. In 2012, he also co-organized MorrisonCon, the successful comic conference.

In the position of Director of Business Development, Richards will be working closely with publisher Eric Stephenson and PR and Marketing Director Jennifer de Guzman on strategies to broaden the awareness and availability of Image Comics releases via Diamond Distribution, retail stores, digital initiatives and other sales and marketing programs.