Jimmy Kimmel Pitches New Characters to Marvel Comics
Joe Quesada was on Jimmy Kimmel Live last night to plug Marvel NOW!. His quick pitch/infomercial went over much better than previous attempts to plug Marvel comics on ABC shows. The Marvel NOW! items were very subtle with some comics strewn about and images hanging all over and ended with Kimmel repeating their catch title, “Marvel Now!” The skit itself was ok, wasn’t quite as funny as other Kimmel skits and I don’t what it was pitching really came through well, but it got the idea of comics in front of people, but nothing to dispel the myth they’re for kids.