Tag Archives: soccer

Adidas reveals the Marvel x Real Madrid CF x All Blacks Collection

Adidas has announced a groundbreaking collaboration bringing together three global icons: Marvel, Real Madrid CF, and the All Blacks in a one-of-a-kind capsule collection that fuses sport, style and storytelling. Inspired by an epic comic book narrative where football, rugby and Super Heroes unite to “Defend Our Pitch,” this limited-edition drop celebrates the courage, teamwork and resilience shared by athletes and heroes alike.

Set across two legendary arenas – the Santiago Bernabéu Stadium and the All Blacks’ Training Grounds – the Marvel comic defining this collection was written by Stephanie Williams, with art by JL Giles, and colors by Chris Sotomayor. The plot follows both teams as they face an otherworldly threat: Ultron and his army of sentries, arriving through an interdimensional portal after a ROXXON satellite crashes to Earth. As chaos erupts across Madrid and New Zealand, the Avengers join forces with the players, standing shoulder to shoulder to protect their home turf.

Translating this cinematic story into fashion, the Marvel x adidas x Real Madrid CF x All Blacks collection features a bold lineup of performance-inspired lifestyle pieces: two t-shirts, a track top, hoodie, pants, long-sleeve tee, and shorts – each crafted in a sleek black base fabric with contrasting white and yellow prints that capture the energy of battle and unity. Subtle graphic nods to Ultron, the Avengers and both the adidas and All Blacks logos in white, tie the worlds of sport and heroism together in true comic-book style.

The Marvel x adidas x Real Madrid CF x All Blacks collection will be available from November 18th via selected adidas retailers, Real Madrid stores, key retail partners, and online.

KODANSHA and Concacaf Join Forces Bringing together Anime and Football

Blue Lock Concacaf

KODANSHA and the Confederation of North, Central America and Caribbean Association Football (Concacaf), have announced a first-of-its-kind collaboration featuring the critically acclaimed manga and anime series Blue Lock.

This marks Concacaf’s inaugural partnership with a Japanese Manga (Comic) and Anime (Animated Series), uniting two global passions through a shared spirit of competition, ambition, and teamwork. Through this distinct alliance, fans across the Americas will experience exclusive original content, limited-edition merchandise, and crossover activations that blend the intensity of international football with the storytelling power of Japanese animation. Blue Lock, based on the award-winning manga created by Muneyuki Kaneshiro and Yusuke Nomura, follows the intense journey of Japan’s top strikers as they battle in a high-stakes training program to become the ultimate forward. With themes of ambition, competition, and teamwork, Blue Lock resonates deeply with global football culture, making it the perfect fit for this groundbreaking collaboration.

Launching in mid-2025 and running through 2026 leading up to the World Cup, the multi-phase collaboration will include:

  • Special events during key CONCACAF tournaments
  • Limited edition BLUE LOCK x CONCACAF merchandise
  • Cross-platform campaigns across anime, manga, and football fan communities

Artworks Entertainment, a key licensing and brand strategy partner, is overseeing implementation of the project across the Americas and other key markets.

Around the Tubes

It’s Cyber Monday! What deals are everyone going to grab today? Any geeky goodness so far?

Around the Tubes

HNGN – FBI: Rare Comic Books Stolen By Police Investigators – Our public servants at work.

Inside United – Graphic novelist thrilled to work with United – Very cool gig.

Star Advertiser – Jordanian’s comic book tales counter terrorist ideologies – Seems to be a growing way to deal with these issues.

 

Around the Tubes Reviews

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