Tag Archives: my little pony

SDCC 2026: Hasbro reveals My Little Pony: Forever Friendship, a new YouTube Animated Series

New era. New voices. Forever Friendship. At San Diego Comic-Con 2026, Hasbro revealed a new My Little Pony animated series, My Little Pony: Forever Friendship. The brand-new YouTube animated series introducing the next generation of pony adventures premieres on YouTube in early 2027.  

A feelings-first fantasy adventure, My Little Pony: Forever Friendship follows Twilight Sparkle, Pinkie Pie, Rainbow Dash and Fluttershy as they embark on a new journey of friendship, magic and self-discovery. Building on the legacy of My Little Pony: Friendship Is Magic and featuring beloved characters from that era, this new digital series introduces a fresh creative vision while staying true to the themes that have defined My Little Pony for generations. Through character-driven storytelling and heartfelt adventures, these bi-weekly, 9-minute episode drops on YouTube will explore individuality, belonging and emotional growth as the ponies navigate the everyday magic of friendship together.  

Led by Showrunner and Head Writer Gretchen Mallorie and Series Director Tayhan Mustafa, My Little Pony: Forever Friendship introduces a new visual direction for My Little Pony, defined by luminous color, iridescent magic and expressive design rooted in character and emotion. Developed in collaboration with Lil Critter Workshop and featuring key artistic contributions from acclaimed illustrator Nicholas Kole, the animated series brings a richly imagined vision of Equestria to life, balancing playful charm with emotional depth, while honoring the warmth and heart fans have long associated with the beloved brand. 

Bringing the characters to life is a talented voice cast featuring Jenna Weir as Twilight Sparkle, Ava Preston as Rainbow Dash, Kayla Samson as Fluttershy and Kaya Kanashiro as Pinkie Pie, delivering the warmth, energy and authenticity that defines this next chapter. 

Hasbro has also released a video that goes behind the scenes with the cast of My Little Pony: Forever Friendship as they step into the recording booth. Meet the voices bringing your favorite characters to life in this new series.

At its core, My Little Pony: Forever Friendship is a story about emotional growth, individuality and the everyday magic of connection. Through heartfelt adventures, humor and evolving friendships, the digital series invites a new generation of fans of all ages into a world where kindness and self-discovery take center stage. The series will come to life through bi-weekly 9-minute episode drops on YouTube, clipped and celebrated across social media platforms, ensuring we reach our multi-generational fans wherever they are.  

Building on the news, Hasbro also unveiled a brand-new music track titled “Forever Friendship,” a bright, feel-good anthem that celebrates the series’ themes of connection, self-belief, and individuality. Performed by vocalist Cali Rodi and produced and written by Super Weirdo Productions, the track is a special cover of the show’s theme song, which will be featured in the title sequence and performed by the pony voice cast. The anthem is available to stream now across major digital platforms, including Apple, Spotify and Amazon music. 

Check out the theme song, Forever Friendship!”

SDCC 2026: Hasbro and Mattel team for My Little Pony Polly Pocket

Announced today at San Diego Comic-Con, Mattel and Hasbro‘s newest creation proves big ideas can come in miniature form. This unprecedented collaboration brings together two iconic toy brands to deliver something that’s equal parts nostalgic and new: the My Little Pony Polly Pocket Compact, a collectible designed to delight longtime fans of both franchises while capturing the hearts of a whole new generation.

My Little Pony Polly Pocket Compact

SRP: $30

This collectible compact features Polly and Starshine on the exterior and opens to reveal a whimsical world inspired by classic Generation 1 MY LITTLE PONY playsets. Inside, fans will discover charming details, including a fold-down waterfall and castle, a cozy stable for the ponies, and a rainbow ride where characters can clip in for imaginative adventures. The set includes a micro Polly figure alongside iconic pony favorites Firefly and Glory, both featuring brushable tails. Additional nostalgic touches, including character artwork throughout the compact and a hidden rainbow brush accessory, make this a must-have for longtime MY LITTLE PONY fans and Polly Pocket collectors alike.

SDCC 2026: Hasbro unveils My Little Pony Friendship in the Cards Premium Sets with Kayou

MY LITTLE PONY KAYOU FRIENDSHIP IN THE CARDS

(HASBRO \ KAYOU| Ages 3 years & up | Retail Price: $59.99 | *Availability details below)   

Four legendary Ponies. Four ultra-rare cards. One iconic collector set that’s only the beginning.  

Return to Equestria like never before with the MY LITTLE PONY KAYOU FRIENDSHIP IN THE CARDS set! Beloved characters from My Little Pony: Friendship is Magic – Twilight Sparkle, Rainbow Dash, Fluttershy, and Pinkie Pie – get exclusive, stunning makeovers. Pearlescent finishes, sparkly eye deco, and gold highlights on their manes, hooves, and Cutie Marks make these four 3-inch figures unlike anything in your collection.  

Every figure comes paired with its own ultra-rare Kayou trading card featuring exclusive sketchbook-style artwork by the talented Amy Mebberson: one-of-a-kind illustrations that are as display-worthy as the figures themselves. Each set comes in premium packaging complete with a protective case that attaches directly to the figure, to mane-tain your collection. 

Limited quantity available first on-site at the Hasbro booth (#3213) at San Diego Comic Con. On Monday July 27 @1pm EST, the item will be available for pre-order at Amazon.com. Limited quantities. While supplies last.  

Kayou’s My Little Pony Trading Card Game Arrives in the US on May 1

My Little Pony Trading Card Game: Friendships Begin Starter Decks

Starting May 1st, friendship, adventure, and pony magic are coming to U.S. game nights! After capturing hearts overseas earlier this year, Kayou’s My Little Pony Trading Card Game: Friendships Begin will finally hit major retailers, including GameStop, Target, Best Buy, Barnes & Noble, and various hobby stores. 

Co-developed with Hasbro, the two-player game is inspired by My Little Pojny: Friendship is Magic and blends storytelling with strategic gameplay, making it fun for families new to trading card games while also appealing to avid TCG enthusiasts ages 10 and up. 

Two players choose one of six starter decks featuring the Mane 6 (Twilight Sparkle, Rainbow Dash, Pinkie Pie, Rarity, Applejack, and Fluttershy) and go head-to-head, drawing cards and playing clever card combos to move through your pony’s story. The first player to complete their story wins the game.

Like all of Kayou’s collectible trading cards, this TCG is filled with stunning narrative-driven artwork and quality finishes (shimmering foils, embossed textures, and laser etching) that make it as fun to collect as it is to play in competition.

Each starter deck includes a 70-card ready-to-play deck used to create a Main DeckScene Deck and Story Deck, and three booster packs with five cards in each pack. Players can collect 68 card types across nine rarity levels, including Shining Ruby Rare (RR) Cards that feature the Mane 6 and their elements of harmony illustrated with vibrant colored pencils and lush oil painting textures; and Shining Emerald Rare (ER) Cards that showcase iconic Equestrian landmarks themed for each of the Mane 6 with exclusive day/night variations.

Fans can collect all six starter decks and mix and match to create their own custom playing decks.

The starter decks just landed at GameStop for $19.99 each, but you can also look out for them at Best Buy, Barnes & Noble, Target and local hobby stores.

Crowdfunding Corner: My Little Pony: Friendship is Magic Rainbow Collection

Welcome to our revamped “Crowdfunding Corner” rounding up some of the latest crowdfunding news. We’re going beyond just announcement projects, we’ll be tracking to make sure these projects get delivered as well as what we think the “risk” of backing them are.

We’ll be updating the format as we get a better handle of the needs of this sort of coverage, so stay tuned and check out the first round of projects!


MY LITTLE PONY: Friendship is Magic Rainbow Collection

Publisher: BOOM! Studios
Creative Team: Various
Launch Date: Currently funding – ends April 30 2026 2:00 PM EDT
Risk: Low/Medium – Any publisher that previous campaigns not yet fulfilled are a little of a risk and raises flags with us. Hellraisers is due in December, Jem in August, Expanse in November, and another recent had shipping issues based on comments. But, BOOM! is owned by a pretty big corporation which keeps the overall risk low. You’ll get the project eventually.

What a wonderful wonder friendship brings! 

Come take another gallop with us through Equestria in MY LITTLE PONY: FRIENDSHIP IS MAGIC RAINBOW COLLECTION. More than a decade since the debut of the Friendship is Magic comic series, Twilight Sparkle, Rainbow Dash, Fluttershy, Apple Jack, Rarity, and Pinkie Pie are back to show us the power, delight, and shenanigans that come with true friendship! Whether you’ve been saddled up from the beginning, or are completely new to the herd, this is a pony show you don’t want to miss! 

Launching on Kickstarter, MY LITTLE PONY: FRIENDSHIP IS MAGIC RAINBOW COLLECTION is published by BOOM! Studios and developed under license by Hasbro, a leading games, IP and toy company. This launch collects the core issues of the Friendship is Magic comics in neigh-worthy hardcover editions! On your cutie mark, get set, go! 

Happy year of the horse—and pony! If you were looking to celebrate with something to blow your horseshoes off, we have just the thing. 

With pastel and swoon-worthy color palettes, and ethereal detailing—the MY LITTLE PONY: FRIENDSHIP IS MAGIC RAINBOW COLLECTION is like nothing you’ve seen before! Each book feels timeless, much like the fairytales we’ve been told since we were foals, and captures the essence of the magical friendships explored within it.  

More than a collection, this is a love letter to all things cute and the unbreakable bonds that make life’s trot so worth it! 

We open a pack of Kayou’s My Little Pony – Friendship Eternal Cards – Moon Edition!

Kayou, China’s No.1 collectibles company and top trading card brand, is bringing their cards to the US and we get a look at a pack of My Little Pony cards.

Kayou’s MY LITTLE PONY Friendship Eternal Cards – Moon Edition brings the magic of Equestria to life with stunning cross-culture artistry. Crystal Fantasy – Secret Rare (SC) cards reimagine The Mane 6 as Greek goddesses in flowing robes with flower adornments. The rarest treasures, SC cards are laser etched and glitter silk screened so each cutie mark gleams with enchantment. Collectors can also chase Four Seasons – Super Golden Rare (SGR) cards, inspired by Chinese elegance, which picture the ponies in traditional-style outfits on serene ink wash landscapes. Featuring Twilight Sparkle, Pinkie Pie, Rainbow Dash and more, this series offers 186 cards across 8 rarity levels, including a U.S. exclusive Mane 6 card, for fans of all ages to collect.

You can get yours:
Gamestop
Clovrcards


Kayou provided Graphic Policy with FREE product for review
This post contains affiliate links, which means that if you click on one of the product links and make a purchase, we’ll receive a percentage of the sale. Graphic Policy does purchase items from this site. Making purchases through these links helps support the site

We open a pack of Kayou’s My Little Pony – Friendship Eternal Cards – Moon Edition!

Kayou, China’s No.1 collectibles company and top trading card brand, is bringing their cards to the US and we get a look at a pack of My Little Pony cards.

Kayou’s MY LITTLE PONY Friendship Eternal Cards – Moon Edition brings the magic of Equestria to life with stunning cross-culture artistry. Crystal Fantasy – Secret Rare (SC) cards reimagine The Mane 6 as Greek goddesses in flowing robes with flower adornments. The rarest treasures, SC cards are laser etched and glitter silk screened so each cutie mark gleams with enchantment. Collectors can also chase Four Seasons – Super Golden Rare (SGR) cards, inspired by Chinese elegance, which picture the ponies in traditional-style outfits on serene ink wash landscapes. Featuring Twilight Sparkle, Pinkie Pie, Rainbow Dash and more, this series offers 186 cards across 8 rarity levels, including a U.S. exclusive Mane 6 card, for fans of all ages to collect.

You can get yours:
Gamestop
Clovrcards


Kayou provided Graphic Policy with FREE product for review
This post contains affiliate links, which means that if you click on one of the product links and make a purchase, we’ll receive a percentage of the sale. Graphic Policy does purchase items from this site. Making purchases through these links helps support the site

Get the My Little Pony: Adventures in Equestria Deck-Building Game on Humble Bundle and Help Support No Kid Hungry

Gallop through the land of Equestria in the My Little Pony: Adventures in Equestria deck-building game, now available along with multiple expansions all in one convenient physical bundle on Humble Bundle! Choose your pony, gather your pals, and complete challenges to build up your deck and help out the residents of Ponyville. This bundle also includes the Princess Pageantry expansion, the True Talents expansion, the Meeple Pack, and more! Every purchase at the price of your choice helps end childhood hunger with No Kid Hungry.

The My Little Pony: Adventures in Equestria Deck-Building Game Physical Bundle features a retail value of $145 and you can get it all for just $30.

My Little Pony: Adventures in Equestria Deck-Building Game Physical Bundle

BOOM! Studios Gets the Publishing Rights to My Little Pony

My Little Pony

BOOM! Studios has announced that it has licensed from Hasbro the publishing rights to the longtime fan-favorite IP that taught us all the friendship is magic, My Little Pony.

Teased at New York Comic-Con 2025, fans can look forward to all-new stories in the My Little Pony universe coming from BOOM! Studios in late 2026, along with a BOOM! Direct Reserve Campaign collecting the previous runs of My Little Pony comics launching on Kickstarter early 2026.

BOOM! announced they received the license for Jem and the Holograms in October, around New York Comic Con. Both were previously at IDW Publishing which also had the rights to G.I. JOE, M.A.S.K., and Transformers, all three are now at Skybound.

Preview: My Little Pony: The Sweetest Collection

My Little Pony: The Sweetest Collection

Writer: Christina Rice, Barbara Randall Kesel, Thom Zahler
Artist: Brenda Hickey, Agnes Garbowska, Jay P. Fosgitt

A boycott against sweets? A long-lost pie recipe? Suspiciously delicious snacks? And even a royal birthday party?! I guess that’s just how the cookie crumbles in Canterlot!
The proof is in the pudding—this is the most sugartastic, sprinkle-filled, candy-wrapped collection of all! If you’ve ever wanted to see the greatest confection events in comics, this will be your bread and butter!
Collects My Little Pony: Friendship Is Magic #63 and #72 and My Little Pony: Friends Forever #12 and #22 by the sweetest talent around, including Christina Rice, Thom Zahler, Barbara Randall Kesel, Brenda Hickey, Agnes Garbowska, and Jay Fosgitt! This should be the greatest thing since sliced bread…or pie!

My Little Pony: The Sweetest Collection
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