Mad Cave and Papercutz Launches First Smurfs Augmented Reality Comic for Free Comic Book Day 2023
65 years ago, legendary Smurfs creator Peyo drew the first Smurf. On Free Comic Book Day 2023 (May 6, 2023), the Smurfs jump off the pages with a brand new Augmented Reality comic from Papercutz. This new comic book includes three original Smurfs stories by Peyo himself that are being published in English for the first time. Among these classic pages, readers will be welcomed to enjoy a new dynamic reading experience with pages that activate through a virtual environment where people are increasingly spending more time.
Papercutz, which was acquired by Mad Cave Studios in 2022, presents this augmented reality FCBD issue for fans to pick up at their local comic shops for free on May 6, 2023– where they’ll immediately be able to activate a digital Smurfette to pop up off the cover of the issue!
This Smurfs 65th anniversary special for Free Comic Book Day will showcase 65 years of evolution for the Smurfs franchise, and represent a major step for the brand. Combining the timelessness of the classic comic book experience with the exciting new frontier, this issue is an ode to the past and a vision for a smurftastic future.
The three stories included in the book were created by Peyo himself. They include:
- “A Kiss for Smurfette” – Gargamel has hatched another dastardly plot to put an end to the Smurfs. This time, he practices a dangerous potion on Smurfette, turning her into a frog. Will Gargamel’s plan work? Or will the Smurfs find a way to stop him and return Smurfette to her natural form?
- “The Smurf from Outer Space” – When Lazy Smurf gets lost at night, he meets a Venutian named Brtt. After a brief conflict with Gargamel, Brtt’s ship is destroyed! Can the Smurfs fix the ship of their new friend, or will Gargamel have the upper hand and finally get his revenge on his sworn enemies?
- “Smurfs and the Robot X-XIII” – Brtt returns with his fiancee, chased by a robot sent from Venus because their parents don’t approve of the union. The Smurfs try to help their friend, but Gargamel catches them! Will Papa Smurf and the Smurfs be able to save their friend, or will Gargamel finally destroy the Smurfs once and for all?!
With the recent return of The Smurfs TV show on Nickelodeon for Season 2, and November 2022 release of The Smurfs Kart, a new video game for Nintendo Switch, the Smurf’s 65th year is gearing up to be a landmark year for the Smurfs, and Papercutz is pleased to join in with this landmark augmented reality FCBD release.