Matt Kindt, David Lapham, and Bad Idea Drop Surprise Comic The Hero Trade #1

Bad Idea has surprised everyone with a brand new comic from Matt Kindt and David Lapham that’s at comic shops now. The Hero Trade #1 has “materialized overnight” in comic shops around the world, a comic no one knew was coming. See, secrets can be kept.

The Hero Trade #1 is a special, limited-release available at participating comic shops so check with yours as far as availability. We expect these to go quickly.

The release of the comic is timed as “The Button” the secret force currently controlling Bad Idea crosses 800 million clicks. With a goal of 1 billion clicks, what happens then?