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Bad Idea Goes from Comics to Pins to… Rocks!?

Bad Idea likes to go all-in with their promotions even if they’re, well, a bad idea. Their latest allows individuals who obtaining a “first customer pin” to redeem it for a rock. This is the second offering for the pins, the first involved two yet to be released comics.

Individuals who send their pin in gets, a rock. One per customer. There’s no comic, just a rock. Nothing special, unique, or particularly appealing about it.

Is this a bad idea? I have no idea and not to judge, I bought dried poop from Cards Against Humanity.

Get the details below for those with a pin to spare.

So how do you obtain one of these incredibly ordinary and quite common rocks? You send us a First Customer Pin.

To recap, BAD IDEA sends every BAD IDEA Destination Store a First Customer Pin tied to select releases. The first customer to purchase the issue the pin is tied to on the day of release is awarded a First Customer Pin. Every so often, we’ll announce an opportunity – could be an item, an experience, a live event or some such accoutrement – that is avaliable exclusively via the expenditure of First Customer Pins. These opportunities will be limited, avaliable for very short periods of time and exclusively for those BAD IDEA-sters who possess a First Customer Pin. (aren’t you glad you camped outside your store all night now?)

If you choose to procure one of the incredible opportunities you must forfeit your First Customer Pin. The first redemption opportunity was two brand-new BAD IDEA comics – WEREWOLF and RETIREMENT PLAN. At that time, we warned you that we would do everything in our power to make you regret spending your pins on those comics and not waiting for a future even more incredible-er opportunity! But…we never said the very next redemption opportunity would be that incredible thing that would make you regret trading for comics. I suppose, if you didn’t redeem the exclusive comics and held onto your pins you might even kinda regret THAT having done that right about now. Well, enough about tomorrow’s First Customer Pin opportunities, let’s focus on what’s avaliable today.

Today, we’re announcing that the second BAD IDEA First Customer Pin opportunity is:

ONE ALL-NATURAL, PIN-EXCLUSIVE, POSSIBLY BAD IDEA BRANDED ROCK.
Redemption Instructions:
If you have a First Customer Pin, you may redeem one rock (also probably mucho ridicule) from BAD IDEA. To redeem your rock, simply send us your First Customer Pin, a check or money order (made out to Cincinnati Kid LLC) for $9.99 to cover shipping and handling ($29.99 each if you are international) and the following information:

  • Full Name
  • Full Address (this is where we will send your rock)
  • E-mail address
  • Phone number

to this address:

Bad Idea
5455 S Fort Apache Rd
Suite 108-154
Las Vegas, NV 89148-6416

All redemptions must be postmarked by or before November 30th. That’s one month.

Please allow up to 6-12 weeks to receive your rock.

Again, checks and money orders need be made payable to “Cincinnati Kid LLC”. Any made in error will be rejected. Sender may or may not be notified of the error prior to the redemption deadline.

Be vigilant when providing your contact details. We will not be chasing redemptees if there are errors or omissions. Make sure to provide your full address including your street address, your apartment, suite, unit, building, floor etc., your city, state, zip and country.

Remember that obtaining your First Customer Pin exclusive rock with your First Customer Pin will mean forfeiting the pin and potentially missing out on all the upcoming First Customer Pin opportunities. Unless, of course, you manage secure new ones!

If you have yet to secure a First Customer Pin, both REFUSE x LAST RESORTS and ODINN’S EYE #1 will release First Customer Pins in conjunction with the comics. Both are in stores December 1st. Good luck.

Lastly, you may be thinking, why? Why are you doing this BAD IDEA? Simple. We’re training you. Training the BAD IDEA faithful to ignore what’s at the end of the rainbow. To enjoy the journey. Don’t worry about what you’re pre-ordering or what you’re redeeming for. Just pre-order. Just redeem. Blindly. Always.

Bad Idea Announces New Release Dates

Bad Idea had said it was wrapping things up at the end of this year but it looks like the publisher will be waiting until at least January. The comic publisher has announced that Refuse x Last Resorts has be rescheduled for December 1st. Pyrate Queen #3 and Monster Kill Squad #3 have been moved tentatively to January 2022. That means the fourth issue of each series will be even further out.

Odinn’s Eye #1-5 is still scheduled for December but those orders have been capped at the current “Final Five” pre-order levels with no new orders being taken.

Bad Idea Caps Odinn’s Eye Orders to their Final Five Pre-Order Levels

Bad Idea has announced an impact of the current labor and paper shortage and that means Odinn’s Eye #1-5 is going to be hard to find.

The publisher has announced that it has secured paper and while November releases won’t be impacted, December will be a bit more difficult. The publisher has said they are confident they can supply all upcoming orders for Pyrate Queen #4 and Monster Kill Squad #4 but to do so they are capping Odinn’s Eye orders.

Odinn’s Eye #1-5 orders are capped at their current “final five” pre-order levels and won’t be open for additional orders. That means effectively all five issues are “sold out” before release.

This also means that Bad Idea won’t have extra inventory of Odinn’s Eye #1-5 to replace any damaged product.

Bad Idea has also warned that the remaining comics in its 2021 schedule will likely be delayed to some extent.

Does this make Odinn’s Eye #1-5 one of the hardest releases to get yet for the publisher?

Odinn's Eye

Review: Monster Kill Squad #2

Monsters are real. This is the team tasked with taking them out. Welcome to the Monster Kill Squad.

Story: Christos Gage, Matt Kindt
Art: Tomas Giorello, Juan José Ryp
Color: Diego Rodriguez, Andrew Dalhouse
Letterer: Dave Sharpe

Find a comic shop to get your copy

Or, buy your copy at the link below:

Zeus Comics


This post contains affiliate links, which means that if you click on one of the product links and make a purchase, we’ll receive a percentage of the sale. Graphic Policy does purchase items from this site. Making purchases through these links helps support the site

Early Preview: Odinn’s Eye #1-5

Odinn’s Eye #1-5

Written by JOSHUA DYSART
Art by TOMAS GIORELLO
Colors by DIEGO RODRIGUEZ
Issue One Cover by TOMAS GIORELLO with DIEGO RODRIGUEZ
PLUS: An All-New BAD IDEA B-SIDE
FIVE ISSUES | WEEKLY!
$7.99 EACH ($9.99 ISSUE ONE) | 32 PGS. (72 PG ISSUE ONE) | NO ADS
BEGINNING DECEMBER 1, 2021

Solveig, a young farm girl of great promise, is haunted by visions from the god-king Odinn himself. In words she cannot understand, and images too violent for a child to comprehend, Odinn tasks Solveig with a brutal mission: retrieve his eye — the one he famously traded for wisdom — and bring it to him.

In the real world, the winter season has not left the land of Solveig’s people for several years. As crops fail and livestock perish, fear and panic grow. In their desperation to appease the gods and free the land of this never-ending winter, the tribe turns to the child whose visions are surely a sign from Odinn. A war party is assembled. Solveig and a band of warriors — including an all-seeing witch — are sent north on a great quest — one which will change all that she knows, all who she has known, and all that she will become.

An epic of incredible scope and vision from the minds of Joshua Dysart and Tomas Giorello. Told weekly in 5 parts this December.

Odinn's Eye #1-5

Bad Idea Warns of Delays and Allocations

Bad Idea

Every aspect of our lives is currently being impacted by distribution issues. COVID and other factors have created a perfect scenario that has resulted in delays, back-ups in ports, and a scarcity of resources. Bad Idea has been updating fans and retailers warning that releases may be delayed and allocations may occur. This is particularly difficult for the publisher as part of its promotions included pre-orders for their final five comics.

Bad Idea has announced that it is delaying its solicitations and opening orders for December shipping titles on Monday, October 11th. The order deadline will remain Thursday, October 21st.

In Bad Idea’s case, the pandemic has created a shortage in paper and labor, making it difficult for all publishers to get releases out.

Bad Idea has already announced release date changes and anticipates they’ll need to change more including formats for releases.

Review: Pyrate Queen #2

Monday Ryan is one of the best pirates on the high seas. This is her story of revenge.

Story: Peter Milligan, Matt Kindt
Art: Adam Pollina, Kano
Color: Tamra Bonvillain
Letterer: Simon Bowland, Dave Sharpe

Find a comic shop to get your copy

Or, buy your copy at the link below:

Zeus Comics


This post contains affiliate links, which means that if you click on one of the product links and make a purchase, we’ll receive a percentage of the sale. Graphic Policy does purchase items from this site. Making purchases through these links helps support the site

Review: The Lot #4

It’s a confrontation to end the curse as The Lot #4 wraps up the horror series.

Story: Marguerite Bennett, Peter Milligan
Art: Renato Guedes, Juan José Ryp
Letterer: Troy Peteri, Dave Sharpe

Find a comic shop to get your copy

Or, buy your copy at the link below:

Zeus Comics


This post contains affiliate links, which means that if you click on one of the product links and make a purchase, we’ll receive a percentage of the sale. Graphic Policy does purchase items from this site. Making purchases through these links helps support the site

Monster Kill Squad #2 Delayed Until October 13

Bad Idea has announced that Monster Kill Squad will see delays for its four issues. Issue #2 will arrive Wednesday, October 13th, issue #3 on Wednesday, November 10th, and #4 will comes to shops on Wednesday, December 8th.

Pyrate Queen #2 and The Lot #4 will still be released on October 6.

Monster Kill Squad is written by Christos Gage with art by Tomas Giorello, colors by Diego Rodriguez, and cover by Lewis Larosa and Rodriguez.

Once upon a time, monster attacks were rare. A forest witch might murder a few hikers, a killer clown might eat a few children, or a malevolent ghost might drive a young couple insane just for the hell of it. But these events were scarce, easily covered up, and soon faded into campfire stories good for a laugh.

But no one’s laughing now. Over the past 90 days, cryptozoological attacks have increased a hundredfold, and the arcane has become everyday. Monsters of every shape and size strike at will, and the good, taxpaying folks of the US of A have had enough of this nonsense.

Enter: THE MONSTER KILL SQUAD. A Government Unit of the most dangerous motherfuckers on the planet, the deadliest folks alive are here to put a bullet in the brain of everything that walks, crawls, flies, or hides in shadows. And if it doesn’t have a brain, all the better — we’ve got a gun for that, too.

Witches and wraiths. Demons and deadites. Goblins and ghosts. There have always been monsters. Now there are monster killers, and the MKS will kill it, and kill it good.

Monster Kill Squad #2

Bad Idea Drops the Banhammer Over Counterfeit Pins

While so many comic companies have built buzz over the comics, one of the hotter discussion points for Bad Idea has been over pins. The first paying customer for first issues is supposed to receive a “1st” pin. Bad Idea announced weeks ago those pins can be turned in for one of two limited comics. The pins have been going for hundreds of dollars and apparently lead to some nefarious activities.

Yesterday, the publisher sent the below:


What daring! What outrageousness! What insolence! What arrogance! We salute you.

BAD IDEA has been a stain on comics far too long. Demanding clicks to their demigod – The Button. Compelling its followers to worship at the altar of yet-to-open comic book stores, in the pre-dawn light. 

You alone have stood up to BAD IDEA. And what are you? Thieves! 

Which is why we also have to punish you.

See these:

These were both sent to BAD IDEA HQ.

But only one of them is an authentic MONSTER KILL SQUAD First Customer Pin produced by BAD IDEA Labs. The other is a dirty fake, thrust into the heart of BAD IDEA by its very fans in an incredible but futile deception.

You see, beyond the custom pantone gold coloring and the unique epigraph inscription on each edition of the First Customer Pin, we have integrated several layers of microtrace and microprint anti-counterfeit technology. Which means we can tell. And we will catch you.

While we applaud the reckless impudence of the act we lament the foolishness of sending us your full contact details too. No matter, steps have already been taken.

The offending parties are hereby banned from partaking in any future BAD IDEA redemptions, mail-ins, send aways, contests and any and all such programs. Any future attempts to participate will result in the forfeiture of any items sent to BAD IDEA. Any endeavor to circumvent this ruling will result in the loss of any items sent to BAD IDEA and the immediate banning of any individual involved in an attempt at circumvention.

The offending parties, local BAD IDEA Destination Stores have been made aware of these events and have all agreed to ban said parties from purchasing any BAD IDEA related product from their establishments.

These bans are immediate and permanent.

For all you wonderful and virtuous, true BAD IDEA-sters, a reminder that redemptions for the two incredible, brand-new, all-original comics – WEREWOLF and RETIREMENT PLAN – need to be postmarked by tomorrow, September 25th!


Now, with Bad Idea it’s hard to tell what’s hype, what’s marketing, and what’s just outright bullshit. So, anyone willing to come forward that they’ve been banned?

Almost American
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