Diamond Comic Distributors Announces July 2017 Orders. Comics Down.

Diamond Comic Distributors has announced the top-selling comics and products in July 2017. Comics were down 13.55% in dollar share and 11.04% in unit share while graphic novels are down 6.41% in dollar share and 18.21% in unit share compared to June 2017. Compared to July 2016 comics are down 23.18% in dollar share and 26.60% unit share. Graphic novels are down 8.33% in dollar share and 10.96% in unit share compared to the same time last year.

But, July 2016 was the beginning of DC Comics’ Rebirth and in the middle of Marvel’s Civil War II. So, without major events to compare, things were of course going to be lowered.

Both Marvel and DC lost ground in dollars and units percentage for the month. Marvel Comics was July’s top publisher with a 36.89% dollar share (down 1.65) and a 39.53% unit share (down 3.29). DC Entertainment was second in July with a 26.94% dollar share (down 3.67) and a 31.15% unit share (down 0.61). In third was Image Comics with an 11.47% dollar share (up 2.61) and a 9.73% unit share (up 0.73). In fourth was IDW Publishing with a 3.83% dollar share (down 0.41) and a 3.26% unit share (up 0.08), followed by Dark Horse Comics with a 3.40% dollar share (down 0.06) and a 2.55% unit share (up 0.08).

DC Entertainment had three titles among the top ten with Dark Days: The Casting #1 being the top comic for the month. Marvel Comics had six titles in the top ten, led by Astonishing X-Men #1 at #2. Image Comics rounded out the top ten with The Walking Dead #169 at #9. Among the premier publishers, Dark Horse Comics’ Neil Gaiman’s American Gods: Shadows #5 was their top book at #94, while IDW Publishing’s Teenage Mutant Ninja Turtles/Usagi Yojimbo One-Shot was the publisher’s top ranked book at #145.

Monstress Volume 2 from Image Comics, was July’s best-selling graphic novel. Image Comics had three titles total among the top ten. Oni Press’ Rick and Morty Volume 1 returned to the top ten at #2 for the month. Marvel Comics’ Star Wars Volume 5: Yoda’s Secret War ranked #3. DC Comics had two titles in the top ten: The Flash Volume 3: Rogues Reloaded ranked #5 and Batman/Teenage Mutant Ninja Turtles ranked #7. Dark Horse Comics had two titles in the top ten as well; The Legend of Korra Volume 1: Turf Wars Part 1 ranked #6 and Serenity Volume 5: No Power in the ‘Verse ranked #10. IDW Publishing’s Batman/TMNT Adventures ranked #8 for the month.

Gemstone Publishing’s The Overstreet Comic Book Price Guide Volume 47, the latest edition of the venerable comic book resource, was the best-selling book of July; the softcover edition ranked #1 for the month, the hardcover edition ranked #2, and the spiral-bound Big! Big! edition ranked #8. BOOM! Studios’ Jim Henson’s The Dark Crystal Tales ranked #3 for the month. Dark Horse Comics’ Lead Poisoning: The Pencil Art of Geof Darrow, an art book devoted to the work of the artist behind Hard Boiled and Big Guy and Rusty the Boy Robot, ranked #4.

A fan-favorite video game character, Princess Zelda, was brought to life by Good Smile for their Legend of Zelda: Princess Zelda Figma, the best-selling toy product of July. DC Collectibles had three products among the top ten: the Superman: The Animated Series: Superman & Lois Lane Action Figure 2-Pack ranked #3, the DC Designer Series: Wonder Woman by Adam Hughes Statue ranked #4, and the Harley Quinn: Black, White, and Red Statue by Terry Dodson ranked #7. Diamond Select Toys also had three products in the top ten: the Marvel Gallery: Gwenpool PVC Figure ranked #6, the Marvel Gallery: Classic Iron Man PVC Figure ranked #9, and the Batman 1966: Shakespeare Head Bust Bank ranked #10.

WizKids/NECA celebrated the fifteenth-anniversary of the debut of the HeroClix miniatures game with the DC HeroClix: 15th-Anniversary Elseworlds Booster Brick, the best-selling game product of July. IDW Publishing had two products in the top ten: the perennial best-selling Machi Koro Card Game at #6 and the King of Creepies Game at #9.

TOP COMIC BOOK PUBLISHERS

PUBLISHERDOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS36.89%39.53%
DC ENTERTAINMENT26.94%31.15%
IMAGE COMICS11.47%9.73%
IDW PUBLISHING3.83%3.26%
DARK HORSE COMICS3.40%2.55%
BOOM! STUDIOS2.32%2.33%
DYNAMITE ENTERTAINMENT2.16%2.04%
ONI PRESS INC.1.63%0.96%
VIZ MEDIA1.12%0.41%
TITAN COMICS0.95%0.94%
OTHER NON-TOP 109.29%7.11%

COMPARATIVE SALES STATISTICS

 DOLLARSUNITS
JULY 2017 VS. JUNE 2017
COMICS-13.55%-11.04%
GRAPHIC NOVELS-6.41%-18.21%
TOTAL COMICS/GN-11.56%-11.61%
TOYS-10.76%11.81%
JULY 2017 VS. JULY 2016
COMICS-23.18%-26.60%
GRAPHIC NOVELS-8.33%-10.96%
TOTAL COMICS/GN-19.31%-25.64%
TOYS-18.79%-25.46%
YEAR-TO-DATE 2017 VS. YEAR-TO-DATE 2016
COMICS-7.01%-2.52%
GRAPHIC NOVELS-12.39%-13.18%
TOTAL COMICS/GN-8.69%-3.41%
TOYS-5.09%-9.26%

NEW TITLES SHIPPED

PUBLISHERCOMICS SHIPPEDGRAPHIC NOVELS SHIPPEDMAGAZINES SHIPPEDTOTAL

SHIPPED

MARVEL COMICS93400133
DC ENTERTAINMENT76320108
IMAGE COMICS5220173
IDW PUBLISHING4112053
DARK HORSE COMICS2022042
BOOM ENTERTAINMENT238031
DYNAMITE ENTERTAINMENT243027
TITAN COMICS188127
VIZ MEDIA027027
ONI PRESS INC.85013
OTHER NON-TOP 1013113318282

TOP 10 COMIC BOOKS

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1DARK DAYS: THE CASTING #1$4.99MAY170193-MDC
2ASTONISHING X-MEN #1$4.99MAY170806-MMAR
3BATMAN #26$2.99MAY170211-MDC
4BATMAN #27$2.99MAY170213-MDC
5SECRET EMPIRE #6$4.99MAY170763-MMAR
6SECRET EMPIRE #7$3.99MAY170769-MMAR
7STAR WARS #33$3.99MAY170924-MMAR
8DEADPOOL KILLS MARVEL UNIVERSE AGAIN #1$3.99MAY170819-MMAR
9THE WALKING DEAD #169 (MR)$2.99MAY170730IMA
10SPIDER-MEN II #1$3.99MAY170813-MMAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1MONSTRESS VOLUME 2 TP (MR)$16.99APR170834-MIMA
2RICK AND MORTY VOLUME 1 TP$19.99JUL151482-MONI
3STAR WARS VOLUME 5: YODA’S SECRET WAR TP$17.99MAR171131MAR
4CURSE WORDS VOLUME 1 TP (MR)$9.99MAY170612-MIMA
5THE FLASH VOLUME 3: ROGUES RELOADED TP$16.99APR170413DC
6THE LEGEND OF KORRA VOL. 1: TURF WARS PT 1 TP$10.99FEB170063DAR
7BATMAN/TMNT TP$16.99APR170419DC
8BATMAN/TMNT ADVENTURES TP$19.99APR170539-MIDW
9BLACK SCIENCE VOLUME 6 TP (MR)$16.99MAY170662IMA
10SERENITY VOLUME 5: NO POWER IN THE ‘VERSE HC$19.99MAR170077DAR

TOP 10 BOOKS

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1OVERSTREET COMIC BOOK PRICE GUIDE VOL. 47 SC$29.95APR171765-MGEM
2OVERSTREET COMIC BOOK PRICE GUIDE VOL. 47 HC$35.00APR171766-MGEM
3JIM HENSON’S THE DARK CRYSTAL TALES HC$16.99MAR171409BOO
4LEAD POISONING: THE PENCIL ART OF GEOF DARROW HC$34.99MAR170037DAR
5BE A STAR WONDER WOMAN PICTURE BOOK$15.95MAY172129CAP
6BEDTIME FOR BATMAN BOARD BOOK$7.99MAY172130CAP
7SPIDER MAN: NIGHT OF VULTURE LITTLE GOLDEN BOOK$4.99MAY172147RAN
8BIG! BIG! OVERSTREET COMIC BOOK PRICE GUIDE VOL 47$47.50MAY171625GEM
9MIGHTY THOR: THUNDER STRIKE LITTLE GOLDEN BOOK$4.99MAY172146RAN
10STAR WARS: JEDI ACADEMY VOL. 5: FORCE OVERSLEEPS HC$12.99MAY172182SCH

TOP 10 TOYS

RANKDESCRIPTIONITEM CODEVENDOR
1LEGEND OF ZELA: TWILIGHT PRINCESS: ZELDA FIGMAAUG168805GOO
2DRAGONBALL SUPER: DRAGON STARS ACTION FIGURESDEC168377BAN
3SUPERMAN ANIMATED: SUPERMAN & LOIS LANE FIGURE 2-PACKJAN170424DC
4DC DESIGNER SERIES: WONDER WOMAN BY ADAM HUGHES STATUEJAN170426DC
5MARVEL: SQUIRREL GIRL BISHOUJO STATUEDEC162884KOT
6MARVEL GALLERY: GWENPOOL PVC FIGUREDEC162562DST
7HARLEY QUINN: RED WHITE & BLACK STATUE BY TERRY DODSONJAN170429DC
8MARVEL UNIVERSE VARIANT PLAY ARTS KAI: WOLVERINE FIGUREDEC168151SQU
9MARVEL GALLERY: CLASSIC IRON MAN PVC FIGUREJAN172648DST
10BATMAN 1966: SHAKESPEARE HEAD BUST BANKJUN162388DST

TOP 10 GAMES

RANKDESCRIPTIONITEM CODEVENDOR
1DC HEROCLIX: 15TH-ANNIVERSARY ELSEWORLDS BOOSTER BRICKMAR173391NEC
2MAGIC THE GATHERING TCG: AETHER REVOLT BOOSTER PACKSNOV162988WIZ
3RICK AND MORTY: ANATOMY PARK BOARD GAMEMAY173183CRY
4D&D: ICONS OF THE REALM MINIATURE BOOSTER BRICKMAR173387NEC
5MAGIC THE GATHERING TCG: HOUR OF DEVESTATION BOOSTER PACKSAPR173295WIZ
6MACHI KORO CARD GAMEMAY142831IDW
7DRINKING FLUXX CARD GAMEAPR173273LOO
8DC HEROCLIX: 15TH-ANNIVERSARY ELSEWORLDS STARTER SETMAR173392NEC
9KING OF CREEPIES GAMEAPR170672IDW
10MARVEL HEROCLIX: GUARDIANS OF THE GALAXY VOL. 2OCT168616NEC