MEGA Brands Inc. and Mattel have announced a new kids construction line based on the Despicable Me from Universal Pictures and Illumination Entertainment.

MEGA Brands’ new partnership with UP&L will introduce builders and fans to the only toy line that brings the iconic and playful world of Minions to life through building. In stores as of December 2014, the Mega Bloks Despicable Me construction sets will offer fully buildable iconic characters, locations and vehicles, inspired by the blockbuster sequel, Despicable Me 2.

Builders will embrace their “inner Minions” with the line’s easy-to-build and fully customizable construction sets that offer mix-and-match features, such as interchangeable accessories. Each set will include buildable Minions that are unique to the set, for a wide variety of Minions to collect, build and play-out fun and quirky adventures.

To launch the line, seven lucky fans will participate in the “#MinionMontage Challenge” on social media. Follow the #MinionMontage action and visit the Mega Bloks Facebook page to see highlights of the fun.