Men in Black International and Shaft Both Fail to Meet Expectations as MiB Wins the Weekend
It was a bad weekend at the box office as Men in Black International and Shaft didn’t come close to even the lowest expectations. The weekend was down
Men in Black International opened with $28.5 million which is the lowest opening for the franchise by over $20 million. All three previous films opened with over $51 million. The film received a “B” CinemaScore and middling to negative reviews. The audience was 56% male and 53% aged 25 or older.
The film brought in $73.7 million from 36 markets to bring the global debut to $102 million.
With a budget of $110 million, the opening isn’t a complete disaster. The film has also earned a reported $75 million from brand deals so when added into the earnings the film will likely eke out a small profit by the time it’s all done. But, the franchise definitely doesn’t have the juice it once did.
In second place was The Secret Life of Pets 2 which dropped 49% in its second weekend to bring in an estimated $23.8 million. Domestically, the film has earned $92 million after ten days. Internationally, the film added $8.5 million for an international total of $62.5 million and an international total of $154.5 million.
Aladdin held steady in third place with an estimated $16.7 million to bring its domestic total to $263.4 million. Internationally, the film added an estimated $47.5 million for a foreign box office total of $461.4 million and a worldwide total of $724.8 million. After four weeks the film is third domestically and internationally for the year.
Dark Phoenix dropped hard to fourth place tumbling 72.6% and earning an estimated $9 million. That’s the second largest weekend drop for a film playing in over 3,500 theaters in the second weekend. The film has now earned $51.8 million domestically. The film added $24.2 million internationally bringing that total to $152.5 million. Worldwide, the film has earned $204.3 million. With a $200 million budget, the film has just barely passed it in grosses after two weeks.
Rounding out the top five was Rocketman which added $8.8 million to bring its domestic total to $66.1 million. It also added $8.5 million internationally to bring its worldwide total to over $133 million.
Just outside the top five was Shaft which came in sixth place. The film was expected to earn $15 million but could only scrape together $8.3 million. The opening day audience did give the film an “A” CinemaScore. The audience was also 54% female and 84% aged 25 years or older.
In other comic film results…
Avengers: Endgame came in at #11 earning an estimated $3.5 million domestically to bring that number to $830.5 million.
We’ll be back in an hour for a deeper dive into this year, and last year’s, comic film adaptations.


