It has been announced that Sony Pictures Entertainment, Mattel and Parkes+MacDonald/Image Nation have announced a partnership and plans to bring a live-action film based on Barbie to the big screen. The film will go into production by the end of the year and there’s already hopes to turn this into the next big, global franchise.

The movie is written by Jenny Bicks and produced by Walter F. Parkes and Laurie MacDonald, the film will be executive produced by Parkes+MacDonald’s president Marc Resteghini alongside Julia Pistor, who will executive produce for Mattel’s Playground Productions.

Jenny Bicks most recently served as a writer and executive producer of the Showtime series The Big C. She was also a writer/executive producer of the series Men in Trees and writer/co-executive producer of Sex and the City. She most recently co-wrote Rio 2 and also wrote the feature film What a Girl Wants.