Bullet to the Head DOA

Bullet_to_the_Head_PosterIn it’s debut week, Bullet to the Head, the comic book movie starring Sylvester Stallone debuted so poorly, it broke records for it. Well, the craptacular results are still coming in. Weekend estimates has the movie dropping four slots to come in 10th place for the weekend.

Even though it’s on 2,404 screens, the movie dropped 56.5% and brought in an estimated $1.98 million. That’s an abysmal $824 per screen average.

The movie has brought in a total of $8.171 million domestically in it’s two weeks.

There’s still an international debut to come, if it’s even being opened internationally, so I guess there’s hope. But this may go down as one of the biggest flops of 2013.


Discover more from Graphic Policy

Subscribe to get the latest posts sent to your email.