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DSTLRY’s The Devil’s Cut Sells 50,000+ Units to retailers

The Devil's Cut

DSTLRY has revealed that its debut publication, the 88-page $9.99 short story collection The Devil’s Cut, netted orders exceeding 50,000 from comic book stores. These orders secured The Devil’s Cut as one of the most successful independent comics, let alone oversized anthologies, published in the past decade. 

Contributing to the success is the fact that The Devil’s Cut is fully returnable, never to be reprinted in this format again, and 8 of the 11 stories will continue as a series in the fall of 2023 and throughout 2024. That means retailers were more than likely to increase orders, especially to take advantage of variant covers that required certain ordering thresholds. The issue is also a “key’ in that it’ll debut at least 8 new series. All of that increased sales by decreasing risk and increasing the collectability.

According to direct market sales data available via Comichron.com, The Devil’s Cut would have been the 13th highest-grossing independent comics of 2021 and 4th top-grossing independent comic of 2019. If categorized as a graphic novel, DSTLRY’s debut would be 5th top-grossing independent graphic novel of 2021, and the number 1 top-grossing independent graphic novel of 2019. Indexing of sales data stopped in mid 2020 and 2022, so there are no available rankings for these years.

DSTLRY’s The Devil’s Cut features a flight of high-proof work and unfiltered stories from the most fearless creators. Edited by the legendary Will DennisThe Devil’s Cut is a one-shot offering with 11 stories crafted by the most innovative pioneers in comics, including the Founding Creators of DSTLRY Mirka Andolfo, Brian Azzarello, Marc Bernardin, Elsa Charretier, Becky Cloonan, Lee Garbett, Jock, Joëlle Jones, Tula Lotay, Jamie McKelvie, Junko Mizuno, Stephanie Phillips, Scott Snyder, James Tynion IV, and Ram V alongside friends Francesco Francavilla, Ariela Kristantina, Eduardo Risso, and Christian Ward

You can watch our review of the SDCC exclusive release here.

Preview: Duck and Cover #1

Duck and Cover #1

writer: Scott Snyder
artist: Rafael Albuquerque
color: Marcelo Maiolo
letterer: Bernardo Brice
editor: Will Dennis
Purchase

For generations, the threat of nuclear attack was always in the corner of their minds. Millions of elementary school students and teens were taught that “the flash means act fast. Duck and cover!” But what happens AFTER the blast?

The year is 1955, and teenager Del Reeves dreams of ditching town life for a life in movies beyond projecting them at the local drive-in. But when Cold War nightmares become a reality, Del discovers that the film genres he’d grown up watching are more real than he could have ever imagined. When a sudden nuclear exchange obliterates the U.S., only the children who hid under their school desks are spared. These teens now find themselves the lone survivors in a strange and wild new ’50’s America.

Duck and Cover #1

Scott Hoffman, aka Babydaddy, of Scissor Sisters Fame, Makes His Comics Writing Debut With Nostalgia

Nostalgia

Scott Hoffman (aka Babydaddy) of the multi-platinum selling band Scissor Sisters makes his comics writing debut with Nostalgia, a noir adventure about a futuristic rock star that takes cues from Hoffman’s own life as a musician. Nostalgia features mesmerizing art by Danijel Žeželj, colors by Lee Loughridge, letters by Steve Wands, is designed by Rian Hughes and edited by Greg Lockard and Will DennisNostalgia is a five-issue series that will be released weekly beginning on June 13, 2023 and is available from Amazon’s Comixology Originals exclusive digital content line.

Nostalgia takes place in a dark future that mirrors our current anxieties and divides, from politics, to climate change, and what our future world may look like.

When a mysterious package with an image of a shell on it arrives at the unlisted address of Mr. Craig Mancini his interest is piqued.  Mancini, also known as music performer Nostalgia, begins to reminisce about his past, ditches his tech and goes to meet the mysterious stranger behind the parcel. This encounter blows his mind and takes him down a path unraveling all that he knew to be true.

The series explores what it means for artists to share themselves with the world. It’s also about how we look at our past and redefine our own stories, and how art is a way to transfer our lives and memories to other people.  Most importantly, it examines the idea of fame, connection to the world, and where connecting to other people will ultimately take us, especially considering the dangers of being so connected and constantly inundated with the inner workings of other peoples’ lives.

DSTLRY reveals The Devil’s Cut

DSTLRY has announced details of its first-ever, limited-edition print and digital release, The Devil’s Cut. Featuring stories from DSTLRY’s Founding Creators, the print release will include 72 premium, oversized pages and will hit comic book shelves worldwide this August, available to be ordered by retailers now through either Diamond Comic Distributors or Lunar Distribution. Fans will also be able to purchase a digital version of The Devil’s Cut via www.dstlry.co the same day as the print release.

The Devil's Cut

In the aging process, the whiskey that evaporates is called the Angel’s Share, but the most potent spirits are captured in the wood—the Devil’s Cut. DSTLRY’s The Devil’s Cut features a flight of high-proof work and unfiltered stories from the most fearless creators. Edited by the legendary Will Dennis, The Devil’s Cut is a one-shot offering with stories crafted by the most innovative pioneers in comics, including the Founding Creators of DSTLRY:

  • Mirka Andolfo (Sweet Paprika, Mercy)
  • Brian Azzarello (100 Bullets, Joker)
  • Marc Bernardin (Adora and the Distance, Star Trek: Picard)
  • Elsa Charretier (Love Everlasting, November)
  • Becky Cloonan (Wonder Woman, Batgirls)
  • Lee Garbett (Spider-Man, Skyward)
  • Jock (Batman: One Dark Knight, Wytches)
  • Joëlle Jones (Lady Killer, Catwoman)
  • Tula Lotay (Barnstormers)
  • Jamie McKelvie (The Wicked + The Divine, Captain Carter)
  • Junko Mizuno (Pure Trance, Ravina the Witch?)
  • Stephanie Phillips (Grim, Harley Quinn)
  • Scott Snyder (Batman, Wytches)
  • James Tynion IV (Something Is Killing the Children, The Joker War)
  • Ram V (Detective Comics, The Many Deaths of Laila Starr)

The Devil’s Cut also features a host of incredibly talented artists including:

  • Francesco Francavilla (Detective Comics, Night of the Ghoul)
  • Ariela Kristantina (InSEXts, Deep State)
  • Eduardo Risso (Batman: Broken City, 100 Bullets)
  • Christian Ward (Invisible Kingdom, Aquaman: Andromeda)

Cover A will feature stunning artwork from three-time New York Times best-selling artist Jock. Five additional variant covers are planned for DSTLRY’s debut issue, which will be revealed on a later date.

The Devil’s Cut will be available at local comic book stores and digitally on Wednesday, August 30. Following the original release, physical copies will not be reprinted in this format again, and digital copies will be accessible via DSTLRY until September 6, 2023. Digital owners can resell their copies on the DSTLRY marketplace at a price of their choosing, benefiting fans’ favorite creators with a percentage of resale value going directly back to creators.

DSTLRY announces a partnership with Lunar Distribution

DSTLRY

Lunar Distribution has announced that it has signed a distribution agreement with new publisher DSTLRY to distribute their products to the comic book specialty market. 

DSTLRY is a next-generation comics publisher and collectibles company that redefines creator-owned comic books for consumers worldwide. Founded by comiXology veterans David Steinberger and Chip Mosher, DSTLRY aims to revolutionize the creator-publisher relationship by giving their founding creators an equity stake in the company, in addition to retaining ownership of their characters and concepts.  

DSTLRY’s debut title, The Devil’s Cut, compiles unfiltered stories from the most fearless creators, offering a distinct taste of the quality to come. The title offers 72 oversized pages printed on premium paper, featuring a flight of high-proof work from Founding Creators Mirka Andolfo, Brian Azzarello, Marc Bernardin, Elsa Charretier, Becky Cloonan, Lee Garbett, Jock, Joëlle Jones, Tula Lotay, Jamie McKelvie, Junko Mizuno, Stephanie Phillips, Scott Snyder, James Tynion IV, and Ram V; edited by Founding Editor Will Dennis.

DSTLRY goes exclusive with Diamond Book Distributors for collected editions distribution. The Devil’s Cut debuts in 2023

DSTLRY

Diamond Book Distributors has announced that it has signed a worldwide distribution agreement with new publisher DSTLRY to exclusively distribute their collected editions to North American and international book markets. This agreement also sees DSTLRY being distributed to the comic book specialty market through Diamond Comic Distributors.

DSTLRY is a next-generation comics publisher and collectibles company that redefines creator-owned comic books for consumers worldwide. Founded by comiXology veterans David Steinberger and Chip Mosher, DSTLRY aims to revolutionize the creator-publisher relationship by giving their founding creators an equity stake in the company, in addition to retaining ownership of their characters and concepts. 

DSTLRY’s debut title, The Devil’s Cut, compiles unfiltered stories from the most fearless creators, offering a distinct taste of the quality to come. The title offers 72 oversized pages printed on premium paper, featuring a flight of high-proof work from Founding Creators Mirka Andolfo, Brian Azzarello, Marc Bernardin, Elsa Charretier, Becky Cloonan, Lee Garbett, Jock, Joëlle Jones, Tula Lotay, Jamie McKelvie, Junko Mizuno, Stephanie Phillips, Scott Snyder, James Tynion IV, and Ram V; edited by Founding Editor Will Dennis. The Devil’s Cut debuts this summer with the collected edition coming to shelves in 2024.

Former comiXology execs David Steinberger and Chip Mosher launch DSTLRY, a “next gen” comic publisher

DSTLRY

ComiXology co-founder and former CEO David Steinberger and former comiXology Head of Content Chip Mosher unveiled today DSTLRY. DSTLRY is “a next-generation comics publisher that redefines creator-owned comic books and collectibles.” The publisher will offer customers limited physical and digital item drops, available online or in-store at local comic shops, while providing creators with fairer deals alongside company ownership. The co-founders have been working on the project in stealth mode since departing comiXology/Amazon in summer 2022. 

DSTLRY’s investors include international publishing giants Kodansha USA and Groupe Delcourt, as well as video game luminary John Schappert, tech strategist Mike Vorhaus, and producer Lorenzo di Bonaventura—the last three make up DSTLRY’s Advisory Board. The focus is on premium content, hassle-free digital collectibles, and a more equitable comics industry. 

Chip Mosher and David Steinberger by Tula Lotay

DSTLRY’s Founding Creators include renowned writers and artists such as Scott Snyder, Tula Lotay, James Tynion IV, Junko Mizuno, Ram V, Mirka Andolfo, Joëlle Jones, Jock, Becky Cloonan, Brian Azzarello, Elsa Charretier, Stephanie Phillips, Lee Garbett, Marc Bernardin, Jamie McKelvie, and Founding Editor Will Dennis, with more Founding Creators, creative teams, and a publishing rollout to be announced later this year.

Each Founding Creator holds an equity stake in the company, and DSTLRY has set aside an additional 3% of company equity to be distributed among all creators who release projects during the first three years of DSTLRY’s publishing slate; allocation will be based on title performance. This innovative structure aligns DSTLRY with the comic creators, whose creations dominate the pop culture landscape but are too often under-recognized and under-compensated.

DSTLRY’s oversized, premium-format single-issues will be available in print at local comic shops while digital single-issues will be available for purchase for up to one week after release on dstlry.co. These eco-friendly digital issues will be fully owned and resellable on DSTLRY’s marketplace—a “Stub Hub for digital comics”—with benefits like special discounts, exclusive drops, and meetups with the creators, depending on the item. Collected editions of single-issue comics in both print and digital formats will be widely available.

Digital owners can resell their items on the DSTLRY marketplace at a price of their choosing, with a percentage of resale going back to the creators, while each physical issue will be a limited-edition premium collectible fans will love to read and collect. More details about these physical and digital collectibles will be announced later.

Preview: Barnstormers #1

Barnstormers #1

Story: Scott Snyder
Art: Tula Lotay
Color: Tula Lotay, Dee Cunniffe
Letterer: Jimmy Betancourt
Editor: Will Dennis
Purchase

A high-flying adventure romance set just after the First World War. This Bonnie and Clyde romp brings together writer Scott Snyder and the breath-taking illustrations of Tula Lotay — her longest sequential work to date.

Part of the Comixology Originals line of exclusive digital content only available on comiXology and Kindle. Read for free as part of your subscription to Comixology Unlimited, Kindle Unlimited or Amazon Prime. Also available for purchase via Comixology, Kindle and collected in print via Dark Horse Books.

Barnstormers #1

Preview: Canary #1

Canary #1

Story: Scott Snyder
Art: Dan Panosian
Color: Dan Panosian
Letterer: Richard Starkings
Editor: Will Dennis
Purchase

When a horrific shooting disturbs the peace of a sleepy town in the Old West, Marshal Holt is called upon to investigate. But as Holt digs deeper, he discovers that evil may just run to the core, and it all seems to stem from a place called CANARY. From writer SCOTT SNYDER and artist DAN PANOSIAN come a western tale that’s make your blood run cold…

Part of the Comixology Originals line of exclusive digital content only available on Comixology and Kindle. Read for free as part of your subscription to Comixology Unlimited, Kindle Unlimited or Amazon Prime. Also available for purchase via Comixology, Kindle and in print via Dark Horse Books.

Canary #1
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