Tag Archives: nielsen

Nielsen Reports a Huge Streaming Debut for Wonder Woman 1984

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Wonder Woman 1984

According to Nielsen, Wonder Woman 1984 on HBO Max racked up the most viewing time yet for a feature film.

The service reports that between December 21 to 27, HBO Max users spent 2.25 billion minutes watching Wonder Woman 1984. The film debuted on Christmas day, December 25. That’s about 14.9 million complete plays for the 151-minute film.

That’s more than the 1.67 billion minutes for Pixar’s Soul on Disney+ which was previously reported as the leader for that time period.

HBO Max hasn’t revealed exact numbers but they have stated that nearly half of its retail subscribers viewed the film on the premiere day.

Warner Bros. has to be happy with what they’ve seen as they’ve greenlit a third film in the series.

(via The Hollywood Reporter)

DC Launches New Nielsen Survey

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DC Comics is looking to learn more about comic book readers and has launched it’s second survey through Nielsen.  This is the second time they’ve done so, the first being a bit after the launch of the new 52.

After some demographic questions, the survey dives into the new 52 and purchasing habits of individuals including a person bought, how they bought (print or digital) and a bit if they bought any issues after the first.

There’s a lot of focus on digital comic books and how people are purchasing them as well as promotion of comic books.  I can’t help but think all these surveys accomplish is how to talk to the current comic book fan universe, instead of how to expand the market.  We’ll see though.

You can take the survey here.