IDW Entertainment (IDWE) and IDW Publishing (IDWP) have announced that Jeff Brustrom, Daniel Kendrick, and Erika Turner have been handpicked to build the company’s concentrated initiative within the Kids, Family and YA division. Brustrom joins IDWE as the newly appointed Vice President of Kids, Family and Animation where he will oversee the development and production of a growing slate of live-action and animated projects (drama and comedy) based on graphic novels, prose and other source material. Kendrick, the new Director of Animation, will oversee development and production of animated series. Turner has been named Senior Editor of Original Content, IDWP, where she will focus on the development and acquisition of original IP, primarily in the categories of kids, middle grade and young adult.

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Previously, Brustrom spent 17 years working for the Disney Channel where he developed the series that launched the careers of A-list icons such as Miley Cyrus, Selena Gomez, Demi Lovato, Zendaya and The Jonas Brothers. Most recently, Brustrom was an independent consultant, advising international animation studios, production companies and content creators on IP development.

Kendrick was most recently at Chatrone, a Los Angeles based production company, where he represented artists and creators, and oversaw animation projects from initial concept to production, post-production and release.

Before joining the IDW team, Turner served as the Senior Editor at Versify, an imprint of Houghton Mifflin Harcourt, and prior to that, she held the Editorial Project Manager position within the same company where she focused on the development and acquisition of owned IP primarily in the category of kids, middle grade and YA.