Collector’s Paradise, the celebrated Southern California comic book and collectibles destination with locations in West Valley, Pasadena, and North Hollywood, has announced a major leadership transition as founding partner Joseph Zelich retires and Nicholas Ignacio, long-time employee (since 2010) and General Manager, is promoted to partner in the business.

Founded in September 1994 when Joseph Zelich and Edward Greenberg took over an existing comic book store in the San Fernando Valley, Collector’s Paradise has grown into one of Los Angeles’s most beloved comic and pop culture retailers. Over nearly three decades, the company expanded from its original Winnetka store to additional locations in Old Town Pasadena in 2010 and the historic NoHo Arts District in 2019, all while building a reputation for deep inventory, superior customer service, and immersive in-store and online experiences.

Joseph’s passion and commitment to our business have been the cornerstone of Collector’s Paradise’s success. From humble beginnings to becoming a staple of the Los Angeles comic community, Joe’s behind the scenes management of our resources has kept us on track for over 30 years. On behalf of everyone at Collector’s Paradise, we thank him for his many years of dedication and wish him a fulfilling and joyous retirement.

-Edward Greenberg, partner and co-founder

A fixture of the company for over 15 years, Nicholas Ignacio started as a kid buying comic books, went off to college, then started working at Collector’s Paradise in 2010 and has served as employee, store manager, and General Manager, helping oversee daily operations across multiple locations while shaping the company’s culture and service standards. His deep industry knowledge, strong community ties, and collecting culture make him an outstanding addition to the ownership team.

Nicholas has earned the trust and love of our team, our customers, and our many creator partners. He has been managing many aspects of our company for years, so it’s only fitting that he joins the business. With him in a full-time leadership position, Collector’s Paradise will continue to thrive and innovate in both retail and community engagement.

-Edward Greenberg, partner and co-founder

Under Ignacio’s leadership, the company will build on its legacy of hosting creator events, expanding online services including its state-of-the-art subscription management software, and enhancing the fan experience for comic book and pop culture enthusiasts.