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Comics Marketing Marketing Monday

Marketing Monday: Who is the Top Dog on Facebook?

It’s Monday which means a new Marketing Monday and checking out how the various Facebook fanpages have grown or shrunk over the past week.

Overall, the pages continued to grow, this week gaining 220,879 individuals total, a 0.81% increase. That’s three weeks in a row as far as improvement in growth. There are some massive jumps that make me think some folks are advertising on the site, and it’s not organic growth.

Movement has also increased for pages as far as changing their ranks. I’ve added arrows next to what has increased in ranking. Hopefully it makes sense.

Marvel continues to sit on top with the regular cast of characters rounding out the top five. SDCC will be to watch over the next few weeks to see how the convention impacts the page’s growth.

As usual it’s the percentage change where we see the biggest change from the previous week. ComicBook.com drops to second this week, from what’s likely not organic growth (ie they’re buying ads). The top spot though is new digital comics app Farrago Comics which will have a push at SDCC. Valiant also jumps to third, with ComicBlitz (another digital comic app) placing in fourth.

Also this week, below is the top posts from the last seven days.

 

By Brett

Brett is a political consultant who resides in Arlington, VA. He grew up in Cleveland, OH and Buffalo, NY and attended the University at Buffalo, majoring in Political Science.
Since then Brett has made his mark on politics working in various positions such as a Legislative Staffer for the Erie County Legislature, Special Assistant for Senator John Kerry, as the Database Administrator for Forward Together PAC, Database Director for Chris Dodd for President, and Internet/Database Director for Virginians for Brian Moran, and Email Deliverability Czar for Salsa Labs and NGP VAN.
In 2007 Brett formed 5B Consulting providing his expertise on database solutions, new media and email strategy.
He's a long time geek, reading comics since he was a child and learning to spell his name on an Atari 800. When he's not working, he's reading comics, playing video games and relaxing with a nice cup of tea.
You can follow him on Twitter @bhschenker