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Demo-Graphics: Comic Fandom on Facebook – European Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. Due to popular demand, I have split out and launched a “European edition” that runs on the 15th of every month!

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are likely underrepresented. Europe also has some other data restrictions that will be discussed below.

After missing a month, we’re back!

Facebook Population: Over 84,000,000 in Europe

That’s an decrease of 1 million compared to the previous report. That’s 17 million more individuals compared to what I reported for the United States in the beginning of the month.

Gender and Age

In the last report, women accounted for 50.59% while men accounted for 48.24%. This month things shifted. Men now account for 47.62% and women 51.19%. The 1 million individuals whose gender is unknown is still present this month..

Similar to the previous month, we see men become the majority at age grouping 22-25 and become the minority at the group 30-33. The graph is similar to the previous month.

Relationship Status

There’s a dip from last month so some of these stats have decreased and some have increased as well. There’s no real pattern but also no major changes from the previous month.

Education

Much like “relationship statue,” education hasn’t shifted all that much either, even with the change in overall population. Some increased, some decreased.

Gender Interest

And here’s where data privacy differs. In some European nations this information can’t be reported which means either removing those countries or just not reporting on this. I chose the latter for now.

And come back next month for a new look at the data on the 1st and 15th of the month!

Demo-Graphics: Comic Fandom on Facebook – US Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. We start the new year with new stats and we’ll dive deeper into the year’s trends and the years in general in a follow up post.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are underrepresented.

Facebook Population: Over 67,000,000 in the United States

That’s an increase of 6 million individuals which is on top of the 4 million individuals gained last month.

The Spanish-speaking population last month was 12.62%, and this month the population has decreased to 12.09%.

Gender and Age

Last month men accounted for 45.90% and women were 52.46%. This month saw women saw impressive gains overall in population. Women account for 55.22% and men account for 44.78%. When looking at the data for ages men account for 28.6 million and women are 31.8 million. When it comes to relationship status men are 28.8 million and women are 35.3 million.

This is the fifth month in a row that women are the majority of fans. Things began to change in October when the universe was split 50/50 and they have continued to change since. These numbers tend to be ahead of noticeable changes in the industry so expect both a boost overall and also women leading the charge.

And we can see below, women are the majority other than ages 22-25 which is close to a 50/50 split.

Relationship Status

With a bigger population, every overall segment grew from the previous month. The largest grown was those “Single” and “Unspecified” which each saw 2 million individuals.

Education

And with a larger population we see here increases in these groupings.

Gender Interest

Unfortunately this statistic seems to no longer be available. We’ll see if this is just this month or will be an issue going forward at which point we’ll figure out a new way to pull the data.

Ethnicity

African Americans increased by 2,500,000 since the previous month. African American women increase 2,500,000 while men increased 1,100,000. Asian Americans decreased by 100,000. Hispanics increased across the board with the population increasing 400,000.

 

 

And that wraps up the first Demo-Graphics of the year! We’ll be back with trends over the year (and years) and some new data I’ve been sitting on. Also, we’ll be back on the 15th for our first look at the European data of the year!

Demo-Graphics: Comic Fandom on Facebook – European Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. Due to popular demand, I have split out and launched a “European edition” that runs on the 15th of every month! (We’re a few days late this month).

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are likely underrepresented. Europe also has some other data restrictions that will be discussed below.

After missing a month, we’re back!

Facebook Population: Over 85,000,000 in Europe

That’s an increase of 3 million compared to the previous report. That’s 24 million more individuals compared to what I reported for the United States in the beginning of the month.

Gender and Age

In November women accounted for 51.22% while men accounted for 48.78%. This month things shifted. Men now account for 48.24% and women 50.59%. There’s now 1 million individuals whose gender is unknown.

Similar to the previous month, we see men become the majority at age grouping 22-25 and become the minority at the group 30-33. Unlike last month, the dip of 62-64 is not present.

Relationship Status

With an increase in population, these numbers remain pretty steady from the previous month. Those “married” increased by 1 million but otherwise groups remained the same or increased in the thousands (“In relationship” increased by 100,000).

Education

Much like “relationship statue,” education hasn’t shifted all that much either, even with the increased population.

Gender Interest

And here’s where data privacy differs. In some European nations this information can’t be reported which means either removing those countries or just not reporting on this. I chose the latter for now.

And come back next month for a new look at the data on the 1st and 15th of the month!

Demo-Graphics: Comic Fandom on Facebook – US Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. We start the new year with new stats and we’ll dive deeper into the year’s trends and the years in general in a follow up post.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are underrepresented.

Facebook Population: Over 61,000,000 in the United States

That’s an increase of 4 million individuals returning the amount to the same level as two months ago.

The Spanish-speaking population last month was 13.16%, and this month the population has decreased to 12.62%, similar to what it was two months ago.

Gender and Age

Last month men accounted for 45.61% and women were 52.63%. This month saw women dip more than men in the overall population. Women account for 52.46% and men account for 45.90%. When looking at the data for ages men account for 28.6 million and women are 31.8 million. When it comes to relationship status men are 27.6 million and women are 30.8 million.

This is the fourth month in a row that women are the majority of fans. Things began to change in October when the universe was split 50/50.

And we can see below, women are the majority other than ages 22-25 which is close to a 50/50 split.

Relationship Status

The the overall population has grown, not all “relationship status” have. “Single” remains stagnant while everything else saw a boost, though both men and women saw increases. The overall population count remains unchanged.

Education

Almost ever education level increased compared to last month except for those in High School or Some High School. Some High School was down across the board while women dipped that are in High School. Men in High School and overall remained the same as the previous month.

Gender Interest

With an increased population things have gotten interesting with this state. “Men interesting in men,” “women interested in women” increased in population and percent. Men and women interested in “men and women” both increased in overall population though “women interested in men and women” decreased in percent.

Ethnicity

African Americans increased by 900,000 since the previous month. African American women increase 500,000 while men increased 300,000. Asian Americans increased by 200,000. Hispanics increased across the board with the population increasing 500,000.

 

 

And that wraps up the first Demo-Graphics of the year! We’ll be back with trends over the year (and years) and some new data I’ve been sitting on. Also, we’ll be back on the 15th for our first look at the European data of the year!

Demo-Graphics: Comic Fandom on Facebook – European Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. Due to popular demand, I have split out and launched a “European edition” that runs on the 15th of every month! (We’re a few days late this month).

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are likely underrepresented. Europe also has some other data restrictions that will be discussed below.

After missing a month, we’re back!

Facebook Population: Over 82,000,000 in Europe

That’s an increase of 2 million compared to the previous report. That’s 25 million more individuals compared to what I reported for the United States in the beginning of the month.

Gender and Age

In November women accounted for 51.25% while men accounted for 47.5%. This month things shifted a lot. Men now account for 48.78% and women 51.22%.

Like the previous reporting the age and gender is all over the place with the majority traded off multiple times.

Relationship Status

Things haven’t shifted too much but “single” and “unspecified” did increase by 1 million each.

Education

Education hasn’t shifted too much since last month.

Gender Interest

And here’s where data privacy differs. In some European nations this information can’t be reported which means either removing those countries or just not reporting on this. I chose the latter for now.

And come back next month for a new look at the data on the 1st and 15th of the month!

Demo-Graphics: Comic Fandom on Facebook – US Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. We start the new year with new stats and we’ll dive deeper into the year’s trends and the years in general in a follow up post.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are underrepresented.

Facebook Population: Over 57,000,000 in the United States

That’s an decrease of 4 million individuals returning the amount to similar levels as two years ago. We’ll see if the European numbers dip in two weeks time.

The Spanish-speaking population last month was 12.95%, and this month the population has increased to 13.16% due to the smaller total population.

Gender and Age

Last month men accounted for 44.26% and women were 54.10%. This month saw women dip more than men in the overall population. Women account for 52.63% and men account for 45.61%. When looking at the data for ages men account for 26.7 million and women are 29.5 million. When it comes to relationship status men are 25.9 million and women are 28.8 million.

Unlike previous months, men do become a majority at a point.

Relationship Status

With a smaller population, we see a dip in some, but not all, populations. “Single,” “in relationship,” “married,” “unspecified” have all dipped the most. Only “engaged” remained unchanged.

Education

Things have dipped pretty much across the board but we see that especially in the high school range.

Gender Interest

With a smaller population, almost everything has dipped since last month. “Men interesting in women” remains the same. “Men interested in men” remains the same in percent as well as “men interested in men and women.” “Women interested in men and women” increased in percent from 1.19% to 1.22% and “women interested in women” decreased as a percent.

Ethnicity

African Americans saw a dip over the month decreasing by 2.4 million and decreasing to 15.09% of the population from last month’s 18.03%. Most of that loss was seen in African American women who decreased 1.4 million.

Asian Americans saw a small decrease of 100,000 individuals and Hispanics decreased by 300,000.

 

 

And that wraps up the first Demo-Graphics of the year! We’ll be back with trends over the year (and years) and some new data I’ve been sitting on. Also, we’ll be back on the 15th for our first look at the European data of the year!

Demo-Graphics: Comic Fandom on Facebook – European Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. Due to popular demand, I have split out and launched a “European edition” that runs on the 15th of every month! (We’re a few days late this month).

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are likely underrepresented. Europe also has some other data restrictions that will be discussed below.

After missing a month, we’re back!

Facebook Population: Over 80,000,000 in Europe

That’s an increase of 7 million compared to the previous report, a massive increase. That’s 24 million more individuals compared to what I reported for the United States in the beginning of the month.

Gender and Age

In November women accounted for 52.05% while men accounted for 46.58%. This month things shifted a lot. Men now account for 47.50% and women 51.25%.

Like the previous reporting the age and gender is all over the place with the majority traded off multiple times.

Relationship Status

The full data is back for the relationship after a blip in the last report.

Education

Education is back to with the full data compared to last month’s issues that seem to have been resolved.

Gender Interest

And here’s where data privacy differs. In some European nations this information can’t be reported which means either removing those countries or just not reporting on this. I chose the latter for now.

And come back next month for a new look at the data and the first comparison of just Europe!

Demo-Graphics: Comic Fandom on Facebook – US Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are underrepresented.

Facebook Population: Over 61,000,000 in the United States

That’s an increase of 5 million individuals which is in addition to last month’s 24 million increase. The European report also saw a recent jump so we can only assume something has changed in the algorithms.

The Spanish-speaking population last month was 13.57%, and this month the population has continued to decrease to 12.95%, not keeping up with the population increase.

Gender and Age

Last month men accounted for 44.64% and women were 51.79%. This month shifts with women increasing to 54.10% and men accounting for 44.26%. When looking at the data for ages men account for 27.3 million and women are 32.9 million. When it comes to relationship status men are 26.7 million and women are 32.2 million.

Men at no point are the majority now.

Relationship Status

Things have increased across the board. The only decrease from last month are men who identify as widowed and those engaged remains the same.

Education

Things remain pretty similar to last month when it comes to education stats.

Gender Interest

The population has boomed and for raw numbers every grouping saw an increase or remained the same. When it comes to those interested in the same gender they each saw a decrease in percent even though the population grew for each.

Ethnicity

African Americans saw a massive increase by 2.3 million and up to 18.03% from the previous 15.54%. Asian Americans increased by 2 million but their percentage dipped a little. Hispanics also increased across the board but saw their percentages decrease too compared to last month.

 

 

And come back next month for a new look at the data! And on February 15th we’ll have the next report of Europe’s data!

Demo-Graphics: Comic Fandom on Facebook – European Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook. Due to popular demand, I have split out and launched a “European edition” that runs on the 15th of every month!

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series, because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are likely underrepresented. Europe also has some other data restrictions that will be discussed below.

Facebook Population: Over 79,000,000 in Europe

That’s an increase of 6 million compared to the previous report’s massive jump. It would seem this is not a blip and most likely something in the algorithm changed.That’s 23 million more individuals compared to what I reported for the United States in the beginning of the month. Worldwide, there’s an estimated 260,594,214 individuals interested in comics.

Gender and Age

In October women accounted for 52.05% while men accounted for 46.58%. This month things shifted a little. Men now account for 46.84% and women 51.90%.

Like the previous reporting the age and gender is all over the place with the majority traded off multiple times.

Relationship Status

The blips that plagued the last month are gone and the data is fleshed out again. Things have generally increased across the board with the larger population.

Education

And like the relationship stats, gaps from last month are no longer present and things have increased across the board. It’s difficult to really compare due to last month’s gaps.

Gender Interest

And here’s where data privacy differs. In some European nations this information can’t be reported which means either removing those countries or just not reporting on this. I chose the latter for now.

And come back next month for a new look at the data and the first comparison of just Europe!

Demo-Graphics: Comic Fandom on Facebook – US Edition

Each month I run demographic data of comic “fans” based on data mined from Facebook.

This data is compiled using key terms, “likes,” users have as part of their profiles. Primarily terms are focused on generic ones such as “comics” or “graphic novels” or publishers. I stay away from specific characters, creators or series because this does not indicate they are a comic book fan. Over 100 terms are used for this report.

This data is important in that it shows who the potential comic audience could be. This is not purchasers, these are people who have shown an affinity for comics and are potential purchasers and those with an interest.

Also, with this being online/technology, due to laws and restrictions, those under the age of 13 are likely underrepresented.

Facebook Population: Over 56,000,000 in the United States

That’s an explosion of 24 million individuals. The European report also saw a recent jump so we can only assume something has changed in the algorithms. Worldwide, the estimate is 260,594,214 which is an increase of about 22.5 million compared to last month.

The Spanish-speaking population last month was 15.00%, and this month the population has decreased to 13.57%, not keeping up with the population increase.

Gender and Age

Last month men accounted for 50% and women were 50%. This month shifts with women accounting for 51.79% and men accounting for 44.64%. When looking at the data for ages men account for 25.6 million and women are 29.2 million. When it comes to relationship status men are 25.2 million and women are 28.8 million.

Men at no point are the majority now, though it’s a 50/50 split from 26-29 years old.

Relationship Status

With a population book, things have exploded here too. Generally things remained steady with the largest segments losing a few percentage points that all went to “Unspecified.”

Education

While there are a few levels of education where men and women are even, men are only the majority for a “Professional degree.”

Gender Interest

The population has boomed and for raw numbers every grouping saw an increase. When it comes to those interested in the same gender they each saw a decrease in percent even though the population grew for each.

Ethnicity

African Americans increased by 3.3 million though the percent decreased. Asian Americans increased by 680,000 with the percent also decreasing. Hispanics decreased as a percentage but the population grew by 3.1 million and all subcategories saw increases too.

 

 

And come back next month for a new look at the data! And on February 15th we’ll have the next report of Europe’s data!

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