Diamond Announces September’s Top Products with Venom #28 and X of Swords: Creation #1 Splitting the Top Spots

Diamond September 2020 Dollar Share

Diamond Comic Distributors has released their listing for the top products of September. Keep in mind, this listing no longer includes DC Comics who have switched to other distributors at this time. Marvel‘s Venom #28 was the best-selling comic book distributed in September through Diamond while X of Swords: Creation #1 was the top comic in dollars invoiced.

Marvel had eight comics in the top ten while Image had two, Spawn #310 and The Department of Truth #1. Both of those comics were returnable so the end number of shipped may be lower than initially reported. The previous month featured Marvel dominating the top ten with Spawn #309 coming in at #15 for the month.

Marvel of course held dominance in market share for the month. The publisher holds 55.94% of the dollar market share and 66% of the unit share. February was the last time these statistics were released and it’ll be interesting to see what publisher, if any really fills the gap from DC’s absence. Marvel’s share of course increased from the previous reporting which was 41.85% and 47.30%. While Image about doubled their percentages, from 6.02% to 10.71% and 5.41% to 11.22%, it would seem that BOOM! seems to have gained the most from DC”s absence. That publisher is now third in the market. They went from 2.58% to 5.58% and 2.64% to 5.33%. Other publisher saw little change beyond normal monthly fluctuations. “Other Non-Top 10” publishers did see some increase going from 8.61% to 10.63% and 5.74% to 7.49%. It would seem that while Marvel is potentially the biggest winner, it’s BOOM! who has gained the most from DC pulling their distribution business from Diamond.

Diamond September 2020 Unit Share

The best-selling comic titles from the other premier publishers in September were BOOM! Studios’ We Only Find Them When They’re Dead #1 by Al Ewing and Simone Di Meo at #31; Dark Horse Comics’ You Look Like Death: Tales from The Umbrella Academy #1 by Gerard Way, Shaun Simon, and I.N.J. Culbard at #52; Dynamite Entertainment’s Vampirella #13 by Christopher Priest, Ergun Gunduz, and Giovanni Timpano, at #77; and IDW Publishing’s Teenage Mutant Ninja Turtles #109 by Sophie Campbell and Jodie Nishijima at #85.

Marvel Comics’ The Marvel Legacy of Jack Kirby, an overview of the work by the legendary artist curated by John Rhett Thomas, was the best-selling graphic novel of September and one of the eight Marvel titles among the top ten. Image Comics had two in the top ten with Monstress Vol. 5 Warchild coming in fourth for the month.

Funko’s POP! Marvel Heroes: Absolute Carnage Deluxe Vinyl Figure, a PREVIEWS Exclusive figure inspired by Marvel Comics’ best-selling Absolute Carnage event, topped the toys sales chart for the second month in row in September. Also in the top ten for Funko, the POP! Marvel: Infamous Iron Man Vinyl Figure, a PREVIEWS Exclusive released for Halloween ComicFest 2020 of Doctor Doom as Iron Man, ranked #3. 1000 Toys had two PREVIEWS Exclusive releases among the top ten; the Re-Edit Halo: Master Chief Mjolnir Mark V 1/12-Scale Figure charted at #2, and the Hellboy: Abe Sapien (Standard Version) 1/12-Scale Figure, based on the Mike Mignola comics published by Dark Horse Comics, ranked #5. Another PREVIEWS Exclusive among the top ten, Mezco Toys’ One:12 Collective: Marvel: Magneto (Marvel Now Edition) Figure ranked #3. Diamond Select Toys also had two products in the top ten; the Marvel Select: Hulkbuster Action Figure was their top product for September at #8.

Paizo Publishing had a strong month in September, claiming nine of the month’s top ten best-selling games with the Pathfinder Second Edition Advanced Player’s Guide topping the chart. Also in the top ten, NECA/WizKids’ Marvel HeroClix: Spider-Man and Venom: Absolute Carnage Booster Brick, an expansion for the popular miniatures game inspired by Marvel Comics’ best-selling event, ranked #2.

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1VENOM #28$3.99APR201004-MMARVEL COMICS
2X OF SWORDS: CREATION #1$6.99JUL200583-MMARVEL COMICS
3THOR #7$3.99APR201008-MMARVEL COMICS
4SPAWN #310 [*]$2.99JUL200231-MIMAGE COMICS
5WEB OF VENOM: WRAITH #1$4.99FEB200936-MMARVEL COMICS
6IRON MAN #1$4.99JUL200595-MMARVEL COMICS
7THE DEPARTMENT OF TRUTH #1 (MR) [*]$3.99JUL200012-MIMAGE COMICS
8X-MEN #12$3.99APR200891-MMARVEL COMICS
9FANTASTIC FOUR #24$3.99JUL200667-MMARVEL COMICS
10MARVEL ZOMBIES: RESURRECTION #1$5.99FEB200797-MMARVEL COMICS

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1X OF SWORDS: CREATION #1$6.99JUL200583-MMARVEL COMICS
2VENOM #28$3.99APR201004-MMARVEL COMICS
3WEB OF VENOM: WRAITH #1$4.99FEB200936-MMARVEL COMICS
4MARVEL ZOMBIES: RESURRECTION #1$5.99FEB200797-MMARVEL COMICS
5THOR #7$3.99APR201008-MMARVEL COMICS
6IRON MAN #1$4.99JUL200595-MMARVEL COMICS
7X-MEN #12$3.99APR200891-MMARVEL COMICS
8THE DEPARTMENT OF TRUTH #1 (MR) [*]$3.99JUL200012-MIMAGE COMICS
9AMAZING SPIDER-MAN #48$3.99APR200988-MMARVEL COMICS
10FANTASTIC FOUR #24$3.99JUL200667-MMARVEL COMICS

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1THE MARVEL LEGACY OF JACK KIRBY SLIPCASE HC$49.99APR150904MARVEL COMICS
2THE AMAZING SPIDER-MAN: THE ART OF THE MOVIE HC$49.99NOV130711MARVEL COMICS
3THANOS: THE INFINITY RELATIVITY HC$24.99FEB150842MARVEL COMICS
4MONSTRESS VOLUME 5 TP (MR)$16.99JUL200117IMAGE COMICS
5MS. MARVEL VOLUME 1 HC$34.99MAR150785MARVEL COMICS
6OLD GUARD BOOK 2: FORCE MULTIPLIED TP (MR)$16.99JUL200122IMAGE COMICS
7PUNISHER MAX VOL. 1: IN THE BEGINNING TP (MR)$14.99JUN041643MARVEL COMICS
8AMAZING SPIDER-MAN VOLUME 2 HC$34.99OCT150970MARVEL COMICS
9MS. MARVEL VOLUME 2 HC$34.99OCT150966MARVEL COMICS
10IMMORTAL HULK VOL. 7: HULK IS HULK TP$15.99APR201092MARVEL COMICS

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1CONAN THE BARBARIAN: THE ORIGINAL MARVEL YEARS OMNIBUS VOLUME 4 HC$125.00JAN201038-MMARVEL COMICS
2AMAZING SPIDER-MAN BY J. MICHAEL STRACZYNSKI OMNIBUS VOLUME 2 HC$125.00SEP190968-MMARVEL COMICS
3WOLVERINE OMNIBUS VOLUME 1 HC$100.00OCT191088-MMARVEL COMICS
4ABSOLUTE CARNAGE OMNIBUS HC$100.00FEB201046MARVEL COMICS
5MARVEL MASTERWORKS: AMAZING SPIDER-MAN VOLUME 22 HC$100.00JAN201044-MMARVEL COMICS
6BLACK WIDOW STRIKES OMNIBUS HC$100.00OCT191096-MMARVEL COMICS
7MONSTRESS VOLUME 5 TP (MR)$16.99JUL200117IMAGE COMICS
8SPIDER-MAN: BEN REILLY OMNIBUS VOL. 2 HC$125.00JAN201035MARVEL COMICS
9CLOAK AND DAGGER OMNIBUS VOLUME 1 HC$100.00NOV190943-MMARVEL COMICS
10X-MEN: GRAND DESIGN OMNIBUS HC$100.00JAN201043MARVEL COMICS

TOP 10 TOYS BY DOLLARS INVOICED

RANKDESCRIPTIONITEM CODEVENDOR
1POP! MARVEL HEROES: ABSOLUTE CARNAGE DELUXE VINYL FIGUREDEC198585FUNKO
2RE EDIT HALO: MASTER CHIEF MJOLNIR MARK V
1/12-SCALE ACTION FIGURE
JUL1987011000 TOYS
3POP! MARVEL: INFAMOUS IRON MAN FIGUREJAN208954FUNKO
4ONE-12 COLLECTIVE: MARVEL: MAGNETO (MARVEL NOW EDITION) FIGUREAUG198176MEZCO TOYS
5HELLBOY: ABE SAPIEN (STANDARD) 1/12-SCALE FIGURENOV1981431000 TOYS INC.
6STAR WARS: DARTH REVAN FORCE FX ELITE LIGHTSABERJAN208512HASBRO TOY GROUP
7SPIDER-MAN VINTAGE 6-INCH ACTION FIGURESFEB209316HASBRO TOY GROUP
8MARVEL SELECT: HULKBUSTER FIGUREJUN201794DIAMOND SELECT TOYS
9DC GALLERY: BATMAN (1989 MOVIE) PVC STATUEMAR202618DIAMOND SELECT TOYS
10G.I. JOE CLASSIFIED SERIES 6-INCH FIGUREDEC198100HASBRO TOY GROUP

TOP 10 GAMES BY DOLLARS INVOICED

RANKDESCRIPTIONITEM CODEVENDOR
1PATHFINDER 2ND EDITION RPG: ADVANCED PLAYERS GUIDE HCNOV198464PAIZO PUBLISHING
2MARVEL HEROCLIX: SPIDER-MAN AND VENOM: ABSOLUTE CARNAGE BOOSTER BRICKJAN208408NECA/WIZKIDS
3PATHFINDER 2ND EDITION CORE RULEBOOK HCMAY193227PAIZO PUBLISHING
4STARFINDER RPG: STARSHIP OPERATIONS MANUAL HCNOV198469PAIZO PUBLISHING
5PATHFINDER 2ND EDITION: GAMEMASTERY GUIDE HCNOV192998PAIZO PUBLISHING
6PATHFINDER 2ND EDITION: BESTIARY 2FEB202896PAIZO PUBLISHING
7PATHFINDER 2ND EDITION: BESTIARY HCMAY193229PAIZO PUBLISHING
8PATHFINDER 2ND EDITION CORE RULEBOOK SPECIAL EDITION HCMAY193228PAIZO PUBLISHING
9PATHFINDER FLIP-MAT: BASIC TERRAIN MULTI-PACKJUN132387PAIZO PUBLISHING
10STARFINDER RPG: CORE RULEBOOK POCKED EDITIONNOV198467PAIZO PUBLISHING

NEW TITLES SHIPPED

PUBLISHERCOMICS SHIPPEDGRAPHIC NOVELS SHIPPEDMAGAZINES SHIPPEDTOTALSHIPPED
MARVEL COMICS76460122
IMAGE COMICS4615061
BOOM! STUDIOS2415039
SEVEN SEAS ENTERTAINMENT039039
VIZ MEDIA037037
IDW PUBLISHING259034
DARK HORSE COMICS1217029
KODANSHA COMICS016016
YEN PRESS016016
DYNAMITE ENTERTAINMENT141015
OTHER NON-TOP 1010617225303
TOTAL30338325711

 MARKET SHARE

PUBLISHERDOLLAR MARKET SHAREUNIT MARKET SHARE
MARVEL COMICS55.94%66.00%
IMAGE COMICS10.71%11.22%
BOOM! STUDIOS5.58%5.33%
DARK HORSE COMICS3.74%2.76%
IDW PUBLISHING3.71%3.42%
DC COMICS2.68%-0.97%
VIZ MEDIA2.62%1.18%
DYNAMITE ENTERTAINMENT2.53%2.43%
RANDOM HOUSE0.97%0.30%
TITAN COMICS0.90%0.84%
OTHER NON-TOP 1010.63%7.49%