Demo-Graphics: The State of DC Entertainment

With San Diego Comic-Con about to begin we’re looking at the demographic data for various publishers and comics. We’ve already posted Facebook‘s general stats, and tomorrow will be Marvel, followed by Indie comics, and the industry as a whole. Up now is DC Entertainment.

This statistic breakdown, we’ve looked at terms like DC Comics and Vertigo Comics, but not specific comic series or characters. It’s a focus on DC Entertainment and its publishing imprints. Think of it as looking at the DC brand.

Facebook DC Comics Fan Population: Over 23,000,000 US

DC Comic’s stats have shifted in interesting ways since 2016. Last year the population stood at 11 million individuals, so the overall population has more than doubled. In 2015 it was 12 million and in 2014 it was 7.6 million.

In 2014 Spanish speakers accounted for 14.55%, 2015 it was 14.17%, and in 2015 it’s now 18.18% with 2 million individuals.

Gender and Age

In 2014, men accounted for 68.18% and women were 28.64% of the DC population. In 2015 men accounted for 73.33% and women were 27.50%. In 2016 56.36% of the population was male and 40% female.

This year, women account for 47.83% and men 52.17%.

And here’s the stats in a handy pie-chart.

When it comes to age and gender, things have changed a lot since last year. Women are a majority under the age of 18 and become the majority at a younger age.

Relationship Status

Everything has increased across the board and done so in an impressive way.

Education

Larger population everything again increases across the board.

Gender Interest

Though the populations have increased when it comes to percentages those interested in the same gender saw decreases when it comes to percentages.

Ethnicity

Populations grew overall compared to last year but percentages are a bit mixed. African Americans grew to 13.91% but Asian Americans and Hispanics both decreased when it comes to percent.

Generation

Again, an increase in population, not too shocking, but… Baby Boomers and Generation X decreased in percent and Millennials increased.

Come back tomorrow when we’ll look at stats for Marvel!