Diamond Announces December 2016’s Top Products. Marvel on Top Overall, But DC Challenges in a Mixed Month

dollar-shareDiamond Comic Distributors has announced the top products and publisher shares for December 2016. DC Entertainment’s Justice League vs. Suicide Squad #1 from Joshua Williamson and Jason Fabok was the best-selling comic book of December 2016, according to information provided by Diamond.

Marvel Comics was December’s top publisher with a 36.73% dollar share and a 40.50% unit share. That’s a slight dip in dollar share, about 1.35% points and an increase in unit share by 0.96% points. DC Entertainment was the month’s number two publisher with a 29.47% dollar share and a 29.04% unit share. DC also saw mixed results with their dollar share increasing 3.3% points, but the unit share decreasing by 2.26% points. At number three was Image Comics with an 8.81% dollar share and a 7.70% unit share. Image saw a down month with the dollar share decreasing 0.18% points and unit share decreasing 1.36% points. IDW Publishing was fourth with a 5.49% dollar share and a 4.10% unit share. IDW’s month was mixed with their dollar share increasing 0.26% percentage points and the unit share decreasing 0.49% points. Dark Horse Comics rounds out the top five with a 3.17% dollar share and 2.43% units share. Both of those are down from the previous month with dollar share down 0.58% points and unit shares down 0.42% points.

The top ten saw BOOM! Studios holding steady at #6, Dynamite Entertainment leaping from #9 last month to #7 this month, Titan Comics fell to #8, Valiant enters the top ten at #9, and Viz Media fell to #10.

Comic and graphic novel sales in December, a four shipping week month, declined by 9.69% from November, a five shipping week month, as well as by 14.84% from December 2015, also a five shipping week month.  Despite the decline, comics and graphic novel sales on the year finished up 0.30% over 2015.

unit-shareDC Entertainment had five titles in the top ten. In addition to Justice League vs. Suicide Squad, Frank Miller, Brian Azzarello, Andy Kubert, and Klaus Janson’s Dark Knight III: The Master Race #7 ranked #3; Tom King, Mikel Janin, and Hugo Petrus’ Batman #12 ranked #4; King and Janin’s Batman #13 ranked #5, and Scott Snyder, John Romita, Jr., and Danny Miki’s All-Star Batman #5 ranked #10. Marvel Comics also had five titles in the top ten: Charles Soule, Jeff Lemire, and Leinil Francis Yu’s Inhumans vs. X-Men #1 ranked #2; Brian Michael Bendis and David Marquez’s Civil War II #8, the final chapter of Marvel’s 2016 event, ranked #6; Jason Aaron and Salvador Larroca’s Star Wars #26 ranked #7; Kieron Gillen, Kev Walker, and Salvador Larroca’s Star Wars: Doctor Aphra #1, a new ongoing series spinning out of Star Wars: Darth Vader, ranked #8; and Mariko Tamaki and Nico Leon’s Hulk #1, a new series starring Jennifer Walters, ranked #9. Among the premier publishers, Robert Kirkman’s The Walking Dead #161 was Image Comics’ top book in December at #11. IDW Publishing’s top book was Batman/TMNT Adventures #2 at #65. Finally, Dark Horse Comics’ Serenity: No Power in the ‘Verse #3, based on Joss Whedon’s film Serenity, was their top book of the month at #112.

IDW Publishing’s Love is Love anthology, a tribute to the victims of the Pulse Nightclub shooting, produced with the assistance of DC Entertainment and featuring dozens of writers and artists, was December’s best-selling graphic novel. DC Entertainment had two titles in the top ten led by Scott Snyder and Greg Capullo’s Batman Volume 9: Bloom at #2 for the month. Image Comics’ three titles in the top ten were led by Jeff Lemire and Dustin Nguyen’s Descender Volume 3: Singularities at #3. Marvel Comics rounded out the top ten with four titles topped by Mark Millar and Steve McNiven’s Wolverine: Old Man Logan at #4.

Penguin Books’ Doctor Who: The Death Riders, a Doctor Who novel starring the eleventh Doctor for young readers, was December’s best-selling book and one of three Doctor Who novels from the publisher among the top ten. IDW Publishing’s The Princess Bride: A Storybook to Color, an adult coloring book based on the beloved film, ranked #3 for the month. Dark Horse Comics had three adult coloring books among the top ten, led by the Buffy the Vampire Slayer Adult Coloring Book at #4. Also in the top ten, Image Comics’ The Walking Dead Adult Coloring Book ranked #10 for the month.

DC Collectibles’ DC Designer Series: Harley Quinn by Bruce Timm Statue was December’s best-selling toy product and one of their nine products among the top ten. Also among the top ten, Diamond Select Toys’ Marvel Gallery: The Hulk PVC Figure ranked #2 for the month.

Diamond Select Toys’ Back to the Future Monopoly, a custom edition of the venerable board game, returned to the top of the sales charts as December’s best-selling game product. IDW Publishing had two products in the top ten, led by the Machi Koro Card Game at #2. Also in the top ten, Dark Horse Comics’ Game of Thrones Playing Cards, a decorative deck based on the hit HBO series, ranked #7 for the month.

TOP COMIC BOOK PUBLISHERS

PUBLISHER DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS 36.73% 40.50%
DC ENTERTAINMENT 29.47% 29.04%
IMAGE COMICS 8.81% 7.70%
IDW PUBLISHING 5.49% 4.10%
DARK HORSE COMICS 3.17% 2.43%
BOOM! STUDIOS 2.40% 1.64%
DYNAMITE ENTERTAINMENT 1.99% 6.97%
TITAN COMICS 1.16% 0.99%
VALIANT ENTERTAINMENT LLC 1.10% 1.20%
VIZ MEDIA 1.09% 0.34%
OTHER NON-TOP 10 8.59% 5.09%

 COMPARATIVE SALES STATISTICS

  DOLLARS UNITS

DECEMBER 2016 VS. NOVEMBER 2016

COMICS -9.01% -1.79%
GRAPHIC NOVELS -11.19% 1.10%
TOTAL COMICS/GN -9.69% -1.56%
TOYS -12.28% -11.75%

DECEMBER 2016 VS. DECEMBER 2015

COMICS -18.84% -8.39%
GRAPHIC NOVELS -4.24% 18.44%
TOTAL COMICS/GN -14.84% -6.66%
TOYS -36.78% -46.07%

FOURTH QUARTER 2016 VS. THIRD QUARTER 2016

COMICS -7.42% -5.96%
GRAPHIC NOVELS 0.07% 1.88%
TOTAL COMICS/GN -5.36% -5.42%
TOYS -1.80% -11.85%

FOURTH QUARTER 2016 VS. FOURTH QUARTER 2015

COMICS -8.92% -0.53%
GRAPHIC NOVELS 1.53% 12.21%
TOTAL COMICS/GN -6.11% 0.30%
TOYS -22.29% -30.42%

YEAR 2016 VS. YEAR 2015

COMICS -0.11% 1.02%
GRAPHIC NOVELS 1.24% 2.10%
TOTAL COMICS/GN 0.30% 1.10%
TOYS -9.74% -14.18%

NEW TITLES SHIPPED

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL

SHIPPED

MARVEL COMICS 89 42 0 131
DC ENTERTAINMENT 84 33 1 118
IMAGE COMICS 47 18 1 66
IDW PUBLISHING 42 17 0 59
BOOM! STUDIOS 26 12 0 38
DARK HORSE COMICS 26 10 0 36
TITAN COMICS 21 5 4 30
DYNAMITE ENTERTAINMENT 18 9 0 27
ARCHIE COMIC PUBLICATIONS 11 2 0 13
VIZ MEDIA 0 13 0 13
OTHER NON-TOP 10 114 133 25 272

TOP 10 COMIC BOOKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 JUSTICE LEAGUE VS. SUICIDE SQUAD #1 $3.99 OCT160147-M DC
2 INHUMANS VS. X-MEN #1 $5.99 SEP160868-M MAR
3 DARK KNIGHT III: THE MASTER RACE #7 $5.99 OCT160259-M DC
4 BATMAN #12 $2.99 OCT160173-M DC
5 BATMAN #13 $2.99 OCT160175-M DC
6 CIVIL WAR II #8 $4.99 SEP161000-M MAR
7 STAR WARS #26 $3.99 OCT160988-M MAR
8 STAR WARS: DOCTOR APHRA #1 $4.99 OCT160975-M MAR
9 HULK #1 $3.99 OCT160788-M MAR
10 ALL-STAR BATMAN #5 $4.99 OCT160160-M DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 LOVE IS LOVE SC $9.99 OCT160480 IDW
2 BATMAN VOLUME 9: BLOOM TP $16.99 SEP160335 DC
3 DESCENDER VOLUME 3: SINGULARITIES TP $14.99 SEP160801 IMA
4 WOLVERINE: OLD MAN LOGAN TP $29.99 JUL100692 MAR
5 I HATE FAIRYLAND VOLUME 2: FLUFF MY LIFE TP $14.99 OCT160683-M IMA
6 INVINCIBLE IRON MAN VOLUME 1: REBOOT TP $17.99 OCT161021 MAR
7 STAR WARS: POE DAMERON VOL. 1: BLACK SQUADRON TP $19.99 AUG160999 MAR
8 DOCTOR STRANGE VOLUME 1: WAY OF WEIRD TP $19.99 SEP161127 MAR
9 BATMAN VOLUME 10: EPILOGUE HC $22.99 AUG160317 DC
10 BLACK SCIENCE VOL. 5: TRUE ATONEMENT TP (MR) $14.99 OCT160677 IMA

TOP 10 BOOKS

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 DOCTOR WHO: DEATH RIDERS SC $9.99 JUN158023 PEN
2 DOCTOR WHO: SYSTEM WIPE SC $9.99 JUN158025 PEN
3 THE PRINCESS BRIDE: A STORYBOOK TO COLOR TP $16.99 SEP160611 IDW
4 BUFFY THE VAMPIRE SLAYER ADULT COLORING BOOK $14.99 AUG160020 DAR
5 THE POKEMON COOKBOOK HC $14.99 OCT162035 VIZ
6 STAR TREK: THE ORIGINAL SERIES ADULT COLORING BOOK $14.99 AUG160018 DAR
7 STAR TREK: THE NEXT GENERATION ADULT COLORING BOOK $14.99 AUG160019 DAR
8 DOCTOR WHO: THE GOOD THE BAD & THE ALIEN SC $9.99 NOV158049 PEN
9 THE SHADOW DOUBLE NOVEL VOLUME 112 SC $14.95 SEP162252 SAN
10 THE WALKING DEAD ADULT COLORING BOOK (MR) $14.99 FEB160615 IMA

TOP 10 TOYS

RANK DESCRIPTION ITEM CODE VENDOR
1 DC DESIGNER SERIES: HARLEY QUINN BY BRUCE TIMM STATUE MAR160333 DC
2 MARVEL GALLERY: THE HULK PVC FIGURE AUG162570 DST
3 DC TV: ARROW/THE FLASH ACTION FIGURE 2-PACK APR160456 DC
4 DC FILMS: ARMORED BATMAN PREMIUM ACTION FIGURE MAR160323 DC
5 BATMAN ANIMATED SERIES: NEW BATMAN ADVENTURES HARLEY QUINN ACTION FIGURE MAR160314 DC
6 HARLEY QUINN: RED WHITE & BLACK STATUE APR160452 DC
7 BATMAN ANIMATED SERIES: NEW BATMAN ADVENTURES CLAYFACE DELUXE ACTION FIGURE MAR160318 DC
8 DC COMICS DESIGNER SERIES BY LEE BERMEJO: BATMAN FIGURE FEB160280 DC
9 DC DESIGNER SERIES: THE FLASH BY FRANCIS MANAPUL STATUE JUL160449 DC
10 DARKSEID AND GRAIL ACTION FIGURE 2-PACK APR160448 DC

TOP 10 GAMES

RANK DESCRIPTION ITEM CODE VENDOR
1 BACK TO THE FUTURE MONOPOLY JUL152198 DST
2 MACHI KORO CARD GAME MAY142831 IDW
3 MOUSE GUARD ROLEPLAYING GAME BOXED SET (2ND EDITION) FEB151158 BOO
4 EXPLODING KITTENS CARD GAME NSFW EDITION OCT163224 EXP
5 EXPLODING KITTENS CARD GAME ORIGINAL EDITION OCT163223 EXP
6 PANDEMIC: IBERIA BOARD GAME AUG163183 ZMA
7 GAME OF THRONES PLAYING CARDS JAN120128 DAR
8 TEENAGE MUTANT NINJA TURTLES: SHADOWS OF THE PAST BOARD GAME APR160482 IDW
9 BATMANL THE ANIMATED SERIES DICE GAME SEP163193 PSI
10 STAR TREK 50TH-ANNIVERSARY 3000-PIECE DIECUT JIGSAW PUZZLE JUN168685 NMR
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