Diamond Announces March 2016 Top Products. Publisher Shares See an Interesting Shift.

dollar-shareMarch was in like a lion and out like a lion according to Diamond Comic Distributors who released the initial information for sales for the month. Not only were there surprises as to the top selling comics, but also an interesting shift in dollar and unite share for publishers.

Marvel remained the top publisher for the month with a 37.39% dollar share and 42.71% unit share. The dollar share is a significant drop from the previous month wich saw 40.78% and the unit share is slightly up from last month’s 42.19%. DC Entertainment continued to be in second with 26.32% dollar share and 25.94% unit share. The dollar share is up from last month’s 26% and down from last month’s 29.01% unit share. Image Comics continued to be in third with 8.73% dollar share and 8.63% unit share. The publisher lost ground in both. Last month Image had 9.18% dollar share and 10.13% unit share. Also with a mixed month was fourth place IDW Publishing. IDW had 5.82% dollar share and 4.41% unit share down from last month’s 4.78% and 4.14%.

And here’s where things get really interesting.

unit-shareBOOM! Studios moved into fifth for the month knocking down Dark Horse Comics which came in sixth. BOOM!’s success is due to the launch of Mighty Morphin Power Rangers, which we’ll talk more about below. BOOM! ended the month with 3.26% dollar share and 4.07% unit share compared to last month’s 2.12% and 1.94%. Dark Horse had 2.82% and 2.47% compared to last month’s 3.07% and 2.59%.

Rounding out the top ten was Dynamite Entertainment which dropped slightly in both. Viz Media doubled it’s previous month’s percentages. Titan Comics increased by about 50%. Finally, Eaglemoss Publications moved into the top ten, while Oni Press fell out of it.

When it comes to year to year to date, comics are down in both dollars and units while graphic novel sales are soaring.

Batman #50 which saw the return of Bruce Wayne as Batman was the top selling comic of the month upsetting Mighty Morphin Power Rangers #1 which many thought would top the list. MMPR orders were solid enough to move BOOM! up a slot. When it comes to publishers, DC Comics had two in the top ten, BOOM! had 1, and Marvel had 7 of which 3 are Star Wars related.

When it comes to graphic novels, Image Comics is dominated the top ten with 5 entries of which The Walking Dead Vol. 25 was the top of the list. DC Comics and Marvel each had two entries on the list. The final slot was held by Dark Horse.

Check out the full top ten lists below.

TOP COMIC BOOK PUBLISHERS

PUBLISHERDOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS37.39%42.71%
DC ENTERTAINMENT26.32%25.94%
IMAGE COMICS8.73%8.63%
IDW PUBLISHING5.82%4.41%
BOOM! STUDIOS3.26%4.07%
DARK HORSE COMICS2.82%2.47%
DYNAMITE ENTERTAINMENT1.69%1.56%
VIZ MEDIA1.45%0.63%
TITAN COMICS1.42%1.48%
EAGLEMOSS PUBLICATIONS LTD1.21%0.34%
OTHER NON-TOP 109.88%7.77%

 

NEW TITLES SHIPPED

PUBLISHERCOMICS SHIPPEDGRAPHIC NOVELS SHIPPEDMAGAZINES SHIPPEDTOTAL

SHIPPED

MARVEL COMICS84440128
DC ENTERTAINMENT77400117
IDW PUBLISHING5032082
IMAGE COMICS5419073
EAGLEMOSS004747
VIZ MEDIA043043
DARK HORSE COMICS2316039
TITAN COMICS1911535
BOOM ENTERTAINMENT2311034
DYNAMITE ENTERTAINMENT182020
OTHER NON-TOP 1014015329322

COMPARATIVE SALES STATISTICS

 DOLLARSUNITS

MARCH 2016 VS. FEBRUARY 2016

COMICS3.62%2.59%
GRAPHIC NOVELS31.90%26.24%
TOTAL COMICS/GN12.29%4.61%

MARCH 2016 VS. MARCH 2015

COMICS0.53%-8.45%
GRAPHIC NOVELS36.36%34.78%
TOTAL COMICS/GN11.04%-5.31%

YEAR-TO-DATE 2016 VS. YEAR-TO-DATE 2015

COMICS-3.40%-9.16%
GRAPHIC NOVELS12.67%13.56%
TOTAL COMICS/GN1.32%-7.53%

TOP 10 COMIC BOOKS

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1BATMAN #50$5.99JAN160227-MDC
2MIGHTY MORPHIN POWER RANGERS #1$3.99JAN161182-MBOO
3STAR WARS #17$3.99JAN160915-MMAR
4SUPERMAN #50$4.99JAN160229-MDC
5AMAZING SPIDER-MAN #9$3.99JAN160833-MMAR
6DARTH VADER #17$3.99DEC150865MAR
7DARTH VADER #18$3.99JAN160919MAR
8DEADPOOL #8$3.99JAN160891-MMAR
9INTERNATIONAL IRON MAN #1$3.99JAN160720-MMAR
10AVENGERS STANDOFF: ASSAULT ON PLEASANT HILL ALPHA #1$4.99JAN160762-MMAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1THE WALKING DEAD VOLUME 25: NO TURNING BACK TP (MR)$14.99DEC150677IMA
2PAPER GIRLS VOLUME 1 TP$9.99JAN160645IMA
3CIVIL WAR TP$24.99JAN072436MAR
4TOKYO GHOST VOLUME 1: ATOMIC GARDEN TP (MR)$9.99JAN160652IMA
5BATMAN VOLUME 7: ENDGAME TP$16.99DEC150331DC
6BEAUTY VOLUME 1 TP (MR)$9.99JAN160633-MIMA
7EAST OF WEST VOLUME 5: ALL THESE SECRETS TP$14.99JAN160657IMA
8SECRET WARS HC$50.00AUG150873MAR
9BATMAN VOLUME 8: SUPERHEAVY HC$24.99NOV150271DC
10AVATAR THE LAST AIRBENDER VOLUME 12: SMOKE & SHADOW PART 3 TP$10.99NOV150073DAR

TOP 10 BOOKS

RANKDESCRIPTIONPRICEITEM CODEVENDOR
1DC SUPER HERO GIRLS: WONDER WOMAN AT SUPER HERO HIGH HC$13.99JAN161903RAN
2WORLD OF WARCRAFT CHRONICLE VOLUME 1 HC$39.99NOV150039DAR
3THE SHADOW DOUBLE NOVEL VOLUME 104 SC$14.95DEC151826SAN
4DOC SAVAGE DOUBLE NOVEL VOLUME 87 SC$14.95NOV151873SAN
5BATMAN V SUPERMAN: ART OF DAWN OF JUSTICE HC$39.99JAN161707RAN
6VISUAL FUNK STREET ART ADULT COLORING BOOK TP$9.99DEC150518IDW
7MIGHTY MORPHIN POWER RANGERS: LIGHT UP RING & ILLUSTRATED BOOK KIT$9.95DEC151823RUN
8STAR WARS LITTLE GOLDEN BOOK: A NEW HOPE$4.99MAY151813RAN
9BOB’S BURGERS BURGER BOOK HC$19.95JAN161898RAN
10BATMAN V SUPERMAN: DAWN OF JUSTICE TECH MANUAL HC$39.95JAN161708RAN

TOP 10 TOYS

RANKDESCRIPTIONITEM CODEVENDOR
1DRAGONBALL Z: SON GOKU 10-INCH PVC FIGUREAPR158752BAN
2POP! STAR WARS: RANCOR (6-INCH) WITH LUKE & SLAVE OOLA VINYL FIGURE 3-PACKSEP158902FUN
3MARVEL SELECT: DEADPOOL ACTION FIGUREMAR101468DST
4MARVEL UNIVERSE VARIANT PLAY ARTS KAI: CAPTAIN AMERICA FIGUREJUL158280SQU
5MARVEL: LADY DEADPOOL BISHOUJO STATUESEP152305KOT
6DC COMICS BOMBSHELLS: THE JOKER & HARLEY QUINN STATUE 2ND EDAUG150309DC
7GREEN ARROW AND BLACK CANARY STATUEAUG150310DC
8BATMAN V SUPERMAN: DAWN OF JUSTICE: BATMAN STATUEAUG150303DC
9BATMAN PREMIUM COLLECTION: MAD LOVE HARLEY QUINN STATUEAUG152310DST
10BATMAN PREMIUM COLLECTION: MAD LOVE HARLEY QUINN VARIANT STATUEJUL158013DST

TOP 10 GAMES

RANKDESCRIPTIONITEM CODEVENDOR
1STAR WARS: THE FORCE AWAKENS MONOPOLYOCT158186HAS
2STAR WARS X-WING: GHOST EXPANSION PACKOCT152855FAN
3SUPERNATURAL MONOPOLYFEB162978USA
4RISK: STAR WARS EDITIONOCT158587HAS
5STAR WARS X-WING: PUNISHING ONE EXPANSION PACKOCT152859FAN
6DC HEROCLIX: WORLDS FINEST BOOSTER BRICKDEC152576NEC
7V-WARS: BLOOD & FIRE BOARD GAMESEP152626IDW
8TICKET TO RIDE MAP COLLECTION 5: UNITED KINGDOMDEC152543DOW
9YU-GI-OH! TCG PREMIUM GOLD BOXDEC158812KON
10YU-GI-OH! TCG: BREAKERS OF SHADOW SPECIAL EDITION BOOSTERSDEC158528KON