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Facebook Fandom Spotlight: The X-Men and Wolverine 7/22/2013

With the new Wolverine movie set to open, I felt it was worth looking at who fans of the X-Men and Wolverine are!

For this report, I again looked at the terms we used in previous reports, over 40 “likes” on Facebook, this time the terms were characters that are popular in the X-Men, movies, video games, and cartoons. We’ll also be focused on the United States for this report.

Facebook Population: Over 7,200,000 fans in the United States

I reached that number and kept piling on terms, but it didn’t move. The general comic fan population in the US is 10.6 million folks, so that’s a pretty good size no matter how you compare it. Spanish speakers account for now 400,000 fans, 5.56%, a little bit higher than the general fandom.

Gender and Age

The breakdown of male and women fans is a bit better than the general US. Men account for just over 58% while women are almost 42%. That’s a slight difference from the general population where men are a little over 60%.

X-Men and Wolverine Fans

wolverine and xmen gender 7.22.13

 We’ll next look at how the percentage of women and men break down through age.

X-Men and Wolverine Fans

wolverine and xmen age gender 7.22.13

That trend line chart is very similar to the previous study of general comic fans in the US.

X-Men and Wolverine Fans

wolverine and xmen age gender raw 7.22.13

Relationship Status

The fans of the X-Men are also similar to general comic fans, but a bit more of them are married.

X-Men and Wolverine Fans

wolverine and xmen relationship status 7.22.13

And for those that like pie charts.

X-Men and Wolverine Fans

wolverine and xmen relationship status pie chart 7.22.13

Education

Here women stand out as percentage wise more of them are college grads, but overall the population has more education than the general comic fandom.

X-Men and Wolverine Fans

wolverine and xmen education 7.22.13

Gender Interest

Men interested in men is much greater than the general comic fandom, while women interested in women is less. An interesting difference that stands out here.

X-Men and Wolverine Fans

wolverine and xmen gender interest 7.22.13

Join us Monday when we look at fans of comic blogs!

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